Responsibilities

• Develop and execute digital marketing strategies aligned with company objectives.
• Manage and optimize campaigns across SEO, PPC, social media, email marketing, and content marketing channels.
• Analyze website traffic and campaign performance using analytics tools, providing insights and recommendations.
• Collaborate with content creators to produce engaging and informative marketing materials.
• Coordinate with sales and business development teams to align marketing activities with lead generation goals.
• Stay up to date on digital marketing trends and emerging technologies to enhance the company’s online presence.
• Manage the company’s social media profiles and engage with relevant online communities.

Requirements

• Bachelor’s degree in Marketing, Communications, or related field.
• 5+ years of experience in digital marketing, preferably in the pharmaceutical, biotech, or scientific services sectors.
• Proficiency with digital marketing tools such as Google Analytics, Google Ads, SEO tools, and email marketing platforms.
• Strong analytical skills and a data-driven mindset.
• Excellent written and verbal communication skills.