Responsibilities

• Design and oversee digital marketing campaigns across social, email, SEM, and display, aligned with business goals and brand strategy.
• Create and execute a content calendar with SEO-optimized content for website, blog, social, and email.
• Develop SEO strategies and manage PPC to maximize ROI and lead gen.
• Lead social media strategy to grow brand and engagement.
• Implement lead tracking and analyze journeys to optimize ROI.
• Use Analytics tools to analyze performance and report insights.
• Build funnels and landing pages to improve lead quality and conversions.
• Ensure brand consistency across all digital channels.
• Engage locally with partnerships to boost reputation and content.
• Coordinate with marketing, sales, leadership, and vendors for alignment.

Requirements

• Bachelor’s degree in Marketing, Communications, or a related field
• Proven experience (2-3 years) in digital marketing, preferably within the restoration or a related industry
• Strong understanding of digital marketing concepts, including SEO, SEM, PPC, social media, content marketing, and email marketing
• Proficient in using digital marketing tools and platforms, such as Google Analytics, Google Ads, social media management tools, and email marketing software
• Excellent written and verbal communication skills
• Creative thinking and problem-solving abilities
• Strong analytical skills and the ability to interpret data to drive decision-making
• Ability to manage multiple projects simultaneously and meet deadlines
• Experience with graphic design and video editing tools is a plus

Preferred

• Experience with graphic design and video editing tools is a plus

Benefits

• 401(k)
• 401(k) matching
• Dental insurance
• Health insurance
• Paid time off
• Vision insurance