Digital Marketing Specialist

USA (Remote)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive multi-channel digital marketing and growth initiatives across paid, organic, email, and analytics to deliver measurable impact.

  • Own end-to-end campaigns across Google, Meta, LinkedIn, and email automations.
  • Must-have: 2–5 years in digital or growth marketing with hands-on PPC/SEO and analytics.
  • Standout: Remote-ready, data-driven cross-functional execution driving growth.

Job Description

Responsibilities

  • Plan and execute digital marketing campaigns across multiple channels
  • Manage paid advertising (Google Ads, Meta Ads, LinkedIn Ads, etc.)
  • Optimize SEO strategies to improve organic traffic and rankings
  • Create and manage email marketing campaigns and automation
  • Track, analyze, and report on campaign performance and KPIs
  • Conduct A/B testing to improve conversion rates
  • Collaborate with content and design teams on creative assets
  • Identify trends, insights, and opportunities for growth

Requirements

  • 2–5 years of experience in digital marketing or growth marketing
  • Strong understanding of SEO, SEM, PPC, and social media marketing
  • Experience with tools like Google Analytics, Google Ads, and Meta Ads Manager
  • Familiarity with email marketing platforms (HubSpot, Mailchimp, etc.)
  • Strong analytical and data interpretation skills
  • Ability to manage multiple campaigns simultaneously
  • Excellent communication and creative thinking abilities
  • Ability to work independently in a remote environment
  • Must be authorized to work in the United States

Preferred

  • Experience in SaaS, tech, or e-commerce industries
  • Familiarity with marketing automation and CRM tools
  • Knowledge of conversion rate optimization (CRO)
  • Basic understanding of HTML/CSS for landing pages
  • Experience with content marketing or copywriting
  • Understanding of attribution models and funnel analysis

Benefits

  • Fully remote work within the United States
  • Health, dental, and vision insurance
  • 401(k) with company match
  • Generous PTO and paid holidays
  • Opportunity to drive measurable growth and marketing impact
  • Collaborative, data-driven, and fast-paced marketing culture

Département de l'instruction publique, de la formation et de la jeunesse (DIP), Etat de Genève

Le département de l’instruction publique, de la formation et de la jeunesse (DIP) garantit l'accès de tous les enfants du canton à un système d'enseignement public et gratuit. L'école publique a pour mission fondamentale de donner aux élèves le moyen d'acquérir les meilleures connaissances et compétences en vue de leur vie future.Le DIP favorise le développement harmonieux de chaque enfant et de chaque jeune afin qu'il ou elle puisse participer pleinement à la vie sociale.Les interactions avec cette page doivent respecter notre charte de modération : https://www.ge.ch/document/charte-moderation-reseaux-sociaux-ge-ecole-formation-jeunesse.

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