Senior SEO & AEO Manager
Babylist
USA (Remote)
$144K/yr - $192K/yrIn-houseFull-timeSenior level
5 hrs ago
Digital Marketing & SEO Specialist
Houston, TX (On-site)
$65K/yr – $75K/yrMid Level2+ years expFull time
Posted 1 day ago
Job Summary
You will own and optimize the digital marketing stack, driving SEO, paid search, content creation, and data-driven optimization across channels.
- Lead SEO and paid search initiatives
- Drive content creation across channels and track performance
Job Description
Responsibilities
- Develop and optimize SEO strategies.
- Manage Google Ads and paid search campaigns.
- Improve website content, pages, and landing pages.
- Track traffic, conversions, CPC, ROAS, and campaign performance.
- Create content across social, email, web, and other digital channels.
- Use data and analytics to identify opportunities for improvement.
Requirements
- 2+ years of digital marketing experience.
- Hands-on SEO and paid search experience.
- Experience with Google Ads, GA4, Google Search Console, and CMS platforms .
- Strong analytical and content-development skills.
- Familiarity with social media and email marketing.
- Experience with Canva or similar tools .
School Tours of America
4.5 Glassdoor
School Tours of America is the nation's premier educational travel specialist, offering customized tours to destinations such as Washington, DC, Colonial Virginia, Boston, Philadelphia, New York City and more. Our founding staff has over three decades of experience planning student trips to the historic East Coast. Based in Houston, Texas, we are a member in good standing with the Student Youth Travel Association, the American Bus Association, and the National Tour Association. Our company has a presence nationwide with offices in Washington, DC, Texas and Virginia.
Founded in 2002
Houston, Texas, USA
56 employees (3 in marketing)
1% recommend to a friend
Salaries
Posted range
$65K/yr – $75K/yr
Taken straight from the job posting.
SEO median pay in the United States
Most pay falls between $68K and $110K. Based on 1,712 salaries.
Marketing Team
Marketing Team Size
2 (4% of company)
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
1
Traffic Signals
Monthly Visitors
8.2K
Monthly Google Ads Budget
$2.5K
Traffic Source Mix
Search
46.5%
Direct
20%
Referral
9.6%
Social
4.7%
Paid
9.1%
Headcount Trend
Current headcount: ~56
News about School Tours of America
Links
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