Digital Marketing Manager (Oakland)

Oakland, CA (On-site)

$105K/yr – $118K/yrMid Level3+ years expFull time

Posted 4 months ago

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Job Summary

Drive MidPen’s social media and content programs to grow visibility, engagement, and community presence.

  • Own the end‑to‑end social and content programs across platforms.
  • Must-have: 3+ years managing multi‑platform social/content and analytics.
  • Standout: cross‑functional collaboration with teams and events planning.

Job Description

Responsibilities

  • Creates and manages high‑quality, on‑brand content across all major social platforms
  • Oversees daily operations of MidPen’s social channels and maintains a consistent publishing schedule
  • Engages audiences and strengthens online presence through active community interaction
  • Develops strategies to grow brand visibility, followers, and engagement across existing and emerging platforms
  • Produces digital campaigns and multimedia content, including written, photo, and video assets
  • Updates and maintains the corporate WordPress website as needed
  • Analyzes performance data to refine social, content marketing, SEO, and advertising strategies
  • Works collaboratively with key team members, departments, clients, and vendors; manages up and down the organization as needed to advance marketing goals
  • Partners on and supports the planning and production of MidPen corporate and employee events

Requirements

  • Bachelor’s Degree in Marketing, Communications, or related fields and a minimum of 3 years relevant experience, or an equivalent combination of education and experience
  • Ability to travel between properties and to events as needed
  • Strong knowledge and application of multi-media platforms
  • Ability to explain complex social media data in an understandable way
  • Excellent verbal and written communication skills
  • Must possess a valid California Driver’s License, proof of current auto insurance, and reliable transportation
  • Commitment to the Mission and Values of MidPen Services and MidPen Housing

Benefits

  • Health Insurance
  • Dental, Vision, Life & Disability Insurance
  • 403(b) Retirement Investment
  • Employee Education Reimbursement Program
  • Paid Parental Leave
  • FSA for Childcare, Medical, and Commuter Benefits
  • EAP Program
  • Pet Insurance
  • Paid Time Off
  • Company Holidays
MidPen Housing logo

MidPen Housing

3.3 Glassdoor

MidPen Housing is a leading nonprofit that creates and manages affordable homes across Northern California. Since 1970, we’ve built 130+ communities with 9,000+ homes, with MidPen Resident Services Corporation providing onsite programs to support residents' success. Our impact spans 12 counties, delivering safe, stable housing and vital services to communities across Northern California.---By participating on MidPen Housing's LinkedIn page, you are agreeing to LinkedIn's Professional Community Policies: https://www.linkedin.com/legal/professional-community-policiesIf you are seeking housing, please visit https://www.midpen-housing.org/find-housing/ to search for housing opportunities and to find information about waitlist availability. If you are a current resident and need assistance, please contact the manager of your community directly or use the resident feedback form.

San Mateo, California, USA
558 employees (97 in marketing)
62% recommend to a friend
82% CEO approval

Traffic Signals

Monthly Visitors
31.4K
Traffic Source Mix
Search
38.7%
Direct
49.2%
Referral
10.5%
Social
0.5%
Paid
1.1%

Headcount Trend

Current headcount: ~560

Marketing Team

Marketing Team Size
97 (17% of company)

Funding

Total Funding
$6.6M
Last Raise
$6.6M
Grant, 1 years ago

Funding History

  • Oct 2024
    Grant • $6.6M

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