Digital Marketing Manager

Boston, MA (Hybrid)

Salary Not AvailableMid Level5+ years expFull time

Posted 8 days ago

Job Summary

Lead and own the organization’s digital fundraising and marketing activities, focusing on growing online giving, expanding the donor base, and driving engagement across email, social media, and donor communications; collaborate across teams and time zones to implement data-driven campaigns using CRM and AI tools.

  • Own email, social media, and donor experience initiatives
  • Coordinate cross-functional efforts to optimize fundraising programs
  • Leverage data and technology to inform strategy and reporting

Job Description

Requirements

  • Bachelor's degree required.
  • 5 years of progressively senior professional experience in digital marketing, communications, or fundraising, ideally in a nonprofit or mission-driven setting.
  • Proven experience with email marketing platforms (Mailchimp strongly preferred), including audience expansion and segmentation.
  • Experience with Salesforce or a comparable CRM, including using data to track engagement and inform strategy.
  • Experience using AI tools to achieve goals and streamline workflows (e.g., Claude).
  • Experience building or growing online individual giving or digital fundraising programs, with a track record of increasing donors and donor retention.
  • Demonstrated experience managing social media accounts and content calendars across major platforms, in real-time, with accuracy, and with urgency.
  • Exceptional writing and editing skills, with the ability to adapt tone and messaging for different audiences.
  • Comfort with analytics and reporting tools, and a data-informed approach to decision-making.
  • Experience with online donation platforms (e.g., Fundraise Up) and basic design tools (e.g., Canva) is a plus.

Preferred

  • Experience with online donation platforms (e.g., Fundraise Up) and basic design tools (e.g., Canva) is a plus.
  • Experience working with celebrities, influencers, partners, and/or paid digital campaigns is a plus.

Marketing Team

Marketing Roles Posted (Last 30 Days)
1

Digital Marketing Manager

The Luminos Fund · Boston, MA · Hybrid