Responsibilities

• The Digital Marketing Manager owns digital marketing execution across website, email, and digital channels.
• This role is responsible for turning campaigns into real, functioning digital experiences and ensuring they are effectively deployed, visible, and continuously improving.
• You will execute campaigns, manage channel performance, track and interpret results, and translate insights into actions that improve effectiveness over time.
• This role requires a hands-on approach, strong understanding of how digital channels operate, and the ability to connect marketing activity to business outcomes.
• You will work closely with marketing leadership and the Content & Campaign Manager, who owns campaign and content development, to ensure campaigns are executed effectively and perform across channels

Requirements

• 4–7+ years of experience in digital marketing or campaign execution
• Experience executing and optimizing campaigns across website, email, and digital channels
• Strong understanding of how digital channels function and how to improve performance within each
• Experience with analytics and performance tracking (Google Analytics, Tableau, or similar)
• Ability to interpret data and translate insights into clear actions
• Experience with email platforms (Klaviyo, Mailchimp, HubSpot or similar)
• Familiarity with CMS platforms such as Shopify or similar
• Experience working with CRM systems such as Salesforce is a plus
• Experience using AI tools (e.g., ChatGPT, Claude) to support execution and workflow efficiency
• Strong organizational and execution skills with high attention to detail
• Ability to work in a lean, hands-on environment and manage multiple priorities

Benefits

• Health insurance
• Paid time off