Responsibilities

• Develop and execute multi-channel digital marketing campaigns across media, email, SEO, and events.
• Support planning and execution of industry events and webinars, including logistics and promotion, to support brand visibility and lead generation.
• Manage campaign performance tracking and reporting, including analyzing metrics, generating insights, and flagging optimization opportunities.
• Help maintain and improve marketing processes and best practices to continually improve content efficacy.
• Own day-to-day management of IP House’s social media channels, including content drafting and scheduling, community engagement, and performance monitoring.
• Develop and execute social media content strategies in collaboration with the Associate Director and broader global team.
• Monitor trends and identify opportunities to grow our online presence and audience engagement.
• Collaborate with internal stakeholders to create compelling communications around new services, client success stories, and wins across our global teams.
• Support internal communications strategies to ensure consistent, clear messaging across the organization.
• Collaborate with subject matter experts to gather information and translate complex topics into accessible content that highlights our unique value proposition.