Digital Marketing Manager

Brea, CA (On-site)

$111K/yr – $166K/yrMid Level5+ years expFull time

Posted 5 months ago

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Job Summary

This role centers on strategy development, campaign management, content creation, and analytical optimization across digital channels. It requires a marketing-focused degree with several years of B2B digital marketing experience and proficiency in tools like HubSpot and Google Ads. The team collaborates on landing pages, brand messaging, and trend-driven optimization.

Job Description

Responsibilities

  • Strategy & Planning: Develop and implement digital marketing strategies aligned with business goals.
  • Plan and manage marketing campaigns across all outbound digital channels to generate leads and drive growth.
  • Content Creation: Creation of content including copywriting for social media, email marketing, some websites, and other digital communications.
  • Campaign management: Create and manage paid advertising campaigns on social media and other outbound engines (e.g., Google Ads, HubSpot).
  • Analysis: Use analytics and other tools to track campaign performance, measure against goals (ROI, KPIs) and generate reports to inform future strategies.
  • Implement countermeasures where necessary to meet marketing growth targets.
  • Team and budget management: Manage marketing budgets, agencies, or internal teams to ensure campaigns are delivered effectively.
  • Brand messaging: Ensure consistent and cohesive brand messaging with all digital and eCommerce platforms.
  • Trends: Identify trends and insights and optimize spend and performance against insights.
  • Brainstorm new and creative growth strategies.
Envista Holdings Corporation logo

Envista Holdings Corporation

Envista is a global family of more than 30 trusted dental brands, united by a shared purpose: to partner with professionals to improve lives. Envista helps its partners deliver the best possible patient care through industry-leading products, solutions, and technology. Our comprehensive portfolio covers a wide range of dentists' clinical needs for diagnosing, treating, and preventing dental conditions, as well as improving the aesthetics of the human smile.Our differentiated combination of continuous improvement, a bias toward action and innovation, and a deep respect for the more than one million professionals we serve embolden us to champion dental professionals like no one else can. The operating companies that form Envista, including Nobel Biocare, Implant Direct, Ormco, DEXIS, Kerr, Metrex, and more represent more than 125 years of dental industry excellence. These brands meet the end-to-end needs of dental professionals worldwide.We are committed to helping dental professionals improve their patients’ lives by digitizing, personalizing, and democratizing oral care. Every day, our products and solutions are accelerating the future of dentistry. Operating with high sustainability standards guides our decision-making so that we can deliver enhanced outcomes for our people, the environment, and communities. View our Environmental, Social, and Governance report at https://bit.ly/Envista2022ESG to learn more about our commitment to sustainability.Learn more at www.envistaco.com.

Founded in 2004
Brea, California, USA
2.1K employees (275 in marketing)