Drive multi-platform media buying as a Chinese-speaking Digital Marketing Manager in iGaming, owning strategy, experimentation, and data-driven optimization.

• Oversee all advertising placements on major platforms including Google, Facebook, and TikTok; independently develop placement strategies and growth models.
• Plan advertising account structures, phase budget allocation, and flexibly apply strategies such as cold start, CBO, ASC, VO/AEO, and PMax.
• Conduct in-depth analysis of channel data and user behavior, making data-driven decisions based on attribution tracking, LTV, ARPU, ARPPU, and other key metrics.
• Collaborate with creative teams to lead material testing logic and direction, driving the continuous production of high-performing ad creatives.
• Work closely with data and technical teams to ensure accurate event tracking, data backhaul, and BI reporting, establishing a data-driven optimization framework.

• 2+ years in ad placement with a proven track record on at least two major platforms (Google, Facebook, TikTok).
• Experience managing high-budget campaigns with demonstrable performance and ROI results.
• Mastery of bidding mechanisms, attribution tracking, and algorithmic placement; ability to develop a proprietary methodology.
• Familiarity with attribution tools such as AppsFlyer, Adjust, Firebase, or RedTrack.
• Highly data-sensitive, with the ability to derive optimization strategies from data insights.
• Strong execution ability and results-oriented mindset.
• Fluent in Chinese (spoken and written).

• Competitive salary
• Career development opportunities within a fast-growing iGaming company
• A supportive international work environment
• Relocation Package (fully covered by the company for candidates not currently residing in Vietnam)
• Flight tickets to Vietnam
• Visa expenses – full support and coverage of work visa arrangements
• Accommodation – company-provided housing or allowance
• Meals – daily meals provided