Responsibilities

• Content Strategy & Planning: Conduct keyword research using SEO tools to identify content opportunities
• Content Strategy & Planning: Develop content calendars aligned with business objectives and seasonal trends
• Content Strategy & Planning: Collaborate with cross-functional teams to ensure content supports overall marketing strategy
• Content Creation & Optimization: Write engaging, SEO-optimized blog posts, landing pages, and website copy
• Content Creation & Optimization: Optimize existing content for improved search engine visibility
• Content Creation & Optimization: Ensure all content follows on-page SEO best practices (meta titles, descriptions, headers, internal linking)
• Content Creation & Optimization: Create content that addresses different stages of the customer journey
• Performance Analysis & Reporting: Monitor content performance using Google Analytics, Search Console, and other SEO tools (i.e., Ahrefs, SEOCrawl, SEMRush)

Requirements

• Some coursework or experience in marketing, communications, business, or related field.
• Strong written communication and editing skills.
• Familiarity with digital marketing concepts and interest in learning digital marketing tools (Google Analytics, Search Console, Ahrefs/SEMRush, etc.).
• Comfortable with data, reporting and learning new platforms.
• Ability to work independently, manage time, and meet deadlines.

Preferred

• Experience with Google Ads or other paid platforms.
• Basic HTML/CSS understanding for on-page SEO work.
• Experience with content management systems (e.g., WordPress).
• Familiarity with project management tools (Teamwork, Asana).

Benefits

• Paid internship with possibility of full-time conversion.
• Mentorship from senior digital marketers.
• Real client work and direct impact on strategy and outcomes.
• Exposure to cross-discipline marketing: SEO, paid, social, content, and sales.