Digital Marketing Coordinator

Florida, NY (On-site)

Salary Not AvailableEntry LevelFull time

Posted 4 months ago

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Job Summary

Drive the Marketing Coordinator role by supporting campaign execution, content creation, and social media across print and digital assets.

  • Own execution of marketing campaigns and timely production of print and digital collateral.
  • Must-have: Proficiency in Adobe Illustrator, Photoshop, InDesign and Microsoft Office.
  • Standout: Experience coordinating with vendors and external partners.

Job Description

Responsibilities

  • Work closely with Marketing Manager to ensure each piece adheres to established brand guide.
  • Create new digital campaign concepts and execute them in full in a timely manner.
  • Assist in coordinating various external marketing and internal communication activities.
  • Create and update marketing campaigns, print materials, web/print ads, tradeshow collateral, social media images, promotional items, business cards, mobile app pages, e-mail blasts, logos, website designs, storyboards, etc.
  • Collaborate with other teams within the department, taking content and producing necessary designs and mocks and communicating design decisions
  • Responsible for executing a variety of activities including customer communications, email campaigns, public relations, trade shows and events, promotions.
  • Assist with developing marketing strategies.
  • Assist with creation, writing, and maintenance of e-communications such as social media, blogs, email templates, and other company related marketing materials.
  • Maintain various marketing systems including CRM/CMS databases.
  • Carry out lead generating campaigns including process, content creation, editorial calendar and reporting on the success of past/present campaigns.
  • Responsible for creation, implementation and maintenance of a variety of activities including customer and recruiting communications and social media campaigns.
  • Carry out corporate social media efforts including reporting on the success of past/present campaigns. Track, analyze and concisely report analytics to show the effectiveness of campaigns.
  • Manage, monitor, and curate organic posts for social media profiles including: Facebook, Twitter, Instagram, LinkedIn, Google Plus, etc.
  • Assist in coordinating of a variety of social media marketing requests.
  • Working with graphic designers and web development team to create social media graphics and creative
  • Assist graphic designers with design over-flow and template changes

Requirements

  • Experience with marketing methodologies and analytics.
  • Proficiency with Microsoft Office Suite (Excel, Word, Outlook, PowerPoint).
  • Thorough knowledge of the top social media networks (Facebook, Twitter, YouTube, and Instagram).
  • Highly proficient in Adobe Illustrator, Photoshop, & InDesign
  • Excellent written and verbal communication skills.
  • Must be able to meet deadlines and department performance standards.
  • Strong organizational skills, with the ability to multitask and maintain a fast paced workflow.
  • Excellent customer service skills.
  • A portfolio showcasing your work
  • Design experiences is required
  • Bachelor's degree preferred.
  • Minimum 1-2 years' corporate marketing experience or agency equivalent experience
  • Experience working with vendors and other external customers.
    New American Funding logo

    New American Funding

    3.5 Glassdoor

    Our Mission:New American Funding enables clients of all backgrounds to accomplish the American dream of homeownership by offering a diverse product suite, competitive pricing, and our promise to provide a timely and efficient closing. Our dedication to client service during the transaction extends after the closing while we service their mortgage. This passion for client service is displayed in every step of the homeownership experience with a focus on fulfilling our client’s needs in a manner that enhances their standard of living.We welcome thoughtful conversation. To keep this space respectful and helpful, please review our community guidelines. -https://bit.ly/4lkZf1vNew American Funding LLC NMLS #6606NMLS Consumer Access: http://www.nmlsconsumeraccess.org/EntityDetails.aspx/COMPANY/6606 State Licensing: https://www.newamericanfunding.com/legal/state-licensing/To view the Texas Complaint Notice, please go to www.newamericanfunding.com/legal/state-licensing/”

    Founded in 2003
    Tustin, California, USA
    4.9K employees (300 in marketing)
    58% recommend to a friend
    79% CEO approval

    Traffic Signals

    Monthly Visitors
    584.9M
    Monthly Google Ads Budget
    $424.8K
    Traffic Source Mix
    Search
    17.6%
    Direct
    57.3%
    Referral
    14.1%
    Social
    10.3%
    Paid
    0.7%

    Headcount Trend

    Current headcount: ~4.9K

    Marketing Team

    Marketing Team Size
    265 (5% of company)
    Median Career Experience
    10 years
    Median Tenure
    5.2 years
    Marketing Roles Posted (Last 30 Days)
    1

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