Digital Marketing Coordinator at | Maryland, USA | $45K/yr – $55K/yr

Digital Marketing Coordinator

Maryland, USA (Hybrid)

$45K/yr – $55K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Own the end-to-end digital marketing engine for a home-services audience, combining campaign execution with AI-assisted content creation and funnel optimization.

Growth/Acquisition: Build and optimize lead funnels across social, email, and search to drive qualified inquiries.
Content & Copy: Leverage AI prompts to produce compelling content and ad copy that resonates with homeowners.
Performance & ROI: Track metrics, report results, and iterate on channels, creatives, and SEO updates.

Job Description

Responsibilities

Develop and manage digital marketing campaigns across social media, email, and search platforms
Use AI prompting to generate high-quality content and ad copy
Design and optimize lead generation funnels tailored to residential plumbing services
Track performance metrics and report on campaign results
Support SEO, Google Ads, and website content updates

Requirements

Experience with AI prompting for content creation
Proven ability to build lead generation funnels, ideally in home services or plumbing
Strong skills in digital marketing tools and analytics
Organized, creative, and detail-oriented
Excellent written and verbal communication