Digital Marketing Content Specialist

Green Bay, WI (Hybrid)

$56K/yr – $96K/yrMid Level2+ years expFull time

Posted 5 months ago

Job Summary

Drive content creation and optimization across websites, email, social, and campaigns as a marketing content specialist.

  • Own content creation and publishing across multiple channels.
  • Must-have: 2+ years writing for digital platforms and SEO basics.
  • Standout: Experience partnering with design and marketing teams.

Job Description

Responsibilities

  • Create and publish engaging content across websites, email campaigns, social media, and marketing materials.
  • Edit and proofread content to ensure accuracy, clarity, and brand consistency.
  • Support the execution of digital marketing campaigns and go-to-market initiatives.
  • Partner with marketing and design teams to develop cohesive, on-brand content.
  • Optimize content using SEO best practices and keyword insights.
  • Maintain consistent messaging across digital and traditional channels.
  • Research customer needs and industry trends to inform content strategy.
  • Manage relationships with internal stakeholders and external partners.

Requirements

  • Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience)
  • 2+ years of experience writing for digital platforms
  • 2+ years of experience with SEO, PPC, or digital marketing strategies
  • Broad knowledge of digital marketing, including social media, email marketing, and content strategy

Preferred

  • Experience with integrated marketing campaigns and content performance optimization
  • Familiarity with user journeys and conversion-focused content creation

Benefits

  • Retirement savings including both 401(k) and Pension plans.
  • Paid time off to volunteer in your community.
  • Opportunities to connect with others through our diversity-focused Colleague Resource Groups.
  • Competitive salaries with professional development and advancement opportunities.
  • Bonus benefits including well-being programs and incentives, parental leave, an employee stock purchase plan, military benefits and much more.
  • Personal banking, loan, investment and insurance benefits.
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Associated Bank

Associated Banc-Corp (NYSE: ASB) has total assets of $42 billion and is the largest bank holding company based in Wisconsin. Headquartered in Green Bay, Wisconsin, Associated is a leading Midwest banking franchise, offering a full range of financial products and services from more than 200 banking locations serving more than 100 communities throughout Wisconsin, Illinois and Minnesota. The company also operates loan production offices in Indiana, Michigan, Missouri, New York, Ohio and Texas. Associated Bank, N.A. is an Equal Housing Lender, Equal Opportunity Lender and Member FDIC. More information about Associated Banc-Corp is available at www.associatedbank.com.

Green Bay, Wisconsin, USA
5K employees

Salaries

Posted range

$56K/yr – $96K/yr

Taken straight from the job posting.

See all Associated Bank salaries
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Digital Marketing Content Specialist

Associated Bank · Green Bay, WI · Hybrid