Responsibilities

• Support the end-to-end planning, execution, and optimization of digital marketing campaigns across platforms such as Google Ads, Meta, YouTube, TikTok, CTV, and other DSPs.
• Take full ownership of complex, multi-channel initiatives, ensuring projects are delivered on time, within scope, and aligned with business objectives.
• Establish project timelines, workflows, and execution plans while proactively identifying risks and driving resolution.
• Oversee campaign budgets, forecasting, pacing, and performance optimization to maximize ROI.
• Ensure consistency, quality control, and adherence to best practices across all campaign deliverables.
• Support the development and execution of internal communication strategies to effectively inform and engage employees.
• Drive external digital communication initiatives that increase brand visibility, customer engagement, and revenue growth.
• Serve as a key point of contact for communications strategy across cross-functional initiatives and campaigns.
• Act as an advocate for organizational priorities, ensuring alignment across stakeholders and initiatives.
• Provide ongoing mentorship and guidance to selected team members, supporting both technical skill development and customer-facing soft skills.

Requirements

• BS/BA degree and 6 years of experience, Master's degree preferred with 4 years of experience, or Ph.D. with 1 year of experience, or 8 years of experience without a degree in digital marketing, communications, advertising, or a related field.
• Demonstrated experience managing and supporting complex digital marketing campaigns or projects across multiple channels.
• Strong project management skills, including the ability to manage multiple priorities, timelines, and stakeholders simultaneously.
• Advanced knowledge of digital advertising platforms (Google Ads, Meta, YouTube, TikTok, CTV, programmatic, etc.).
• Proven ability to mentor or guide team members and contribute to team development.
• Strong understanding of campaign lifecycle management, ad operations, and performance metrics.
• Proficiency in Microsoft Office Suite (Outlook, Teams, Excel, Word, PowerPoint).
• Willingness to travel up to 25% based on business or client needs.

Preferred

• Supporting cross-functional initiatives or programs from planning through execution.
• Strong leadership presence with the ability to influence without direct authority.
• Experience building or improving processes, workflows, or playbooks.
• Excellent communication, organizational, and stakeholder management skills.
• Analytical mindset with the ability to translate data into strategy.

Benefits

• The Company offers eligible employees the flexibility to take as much vacation with pay as they deem consistent with their duties, the company's needs, and its obligations; seven paid holidays throughout the calendar year; and up to 160 hours of paid wellness annually for their own wellness or that of family members.
• Employees are also eligible for additional paid time off in the form of bereavement leave, time off to vote, jury duty leave, volunteer time off, military leave, and parental leave.