Digital Marketing Advisor

Plano, TX (Hybrid)

$7K/mo – $15K/moSenior Level5+ years expFull time

Posted 1 day ago

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Job Summary

Own and drive the end-to-end digital product strategy, monetization, and go-to-market efforts for paid products within the global supply chain ecosystem, leading pilots, pricing, and cross-functional collaboration to deliver customer-centric, revenue-ready offerings.

  • Lead monetization and GTM for paid products
  • Define KPIs and scale pilots into full offerings
  • Collaborate across teams to deliver customer-centric products

Job Description

Responsibilities

  • Under minimal supervision, plans and executes digital product strategy, technology/product development, technology and/or product support and/or customer engagement strategies in support of the company’s product and service portfolio.
  • Conducts market and competitive analysis, product analysis, digital industry and customer research to create and optimize the customer experience. Partner with cross-functional teams to define, implement and launch market-leading, customer-centric products or programs.
  • Provides subject matter expertise to support strategic priorities.
  • Maintains expertise on products and technologies through training and research and uses that training to drive and/or implement best practices and foster continuous improvement.
  • Perform other duties as assigned.
  • Lead the monetization strategy for premium technology and data products within the global supply chain ecosystem, including advanced visibility, sustainability, and monitoring solutions.
  • Own the end-to-end GTM lifecycle for paid product launches.
  • Lead the commercial product strategy for strategic supply chain technology partnerships.
  • Develop value-based pricing models that align software/data costs with customer ROI and operational savings.
  • Launch and lead commercial pilots to validate the revenue potential of Digital Paid Products within the supply chain technology ecosystem

Requirements

  • Bachelor's Degree/equivalent experience in marketing, finance, computer science, engineering or related business discipline.
  • Five (5) years experience in a digital marketing or digital product management environment or demonstrated knowledge gained through coursework or work experience in digital product marketing, management, or technology support.
  • More advanced degrees may offset experience requirements. A related Master’s Degree equals two (2) years experience.
  • Strong ability to understand business and customer needs, customer/user experience management, product analysis and technology capabilities.
  • Technical acumen.
  • Strong collaboration, communications and analytical skills.

Preferred

  • Logistics Tech/SaaS Expertise: Proven track record in the supply chain technology sector (e.g., post-purchase, visibility, WMS/OMS software).
  • Deep understanding of shipper, 3PL, and merchant buyer personas and their operational pain points.
  • Demonstrated ability to develop and defend compelling business cases for pricing strategies to ROI-driven executives.
  • Proven Agile experience driving product launches, with a track record of rapidly resolving critical-path technical and operational roadblocks.
  • This position is eligible for remote work and may be located anywhere within the United States excluding AK, HI and U.S. territories, however if you live within the 50 miles radius of a campus you will be required to work at a FedEx campus location several times per week.
FedEx logo

FedEx

3.5 Glassdoor

FedEx connects people and possibilities through our worldwide portfolio of shipping, transportation, e-commerce and digital supply chain services. For decades, we’ve been innovating to deliver more for you. Strengthening supply chains with our global network. Simplifying logistics. Enhancing tracking and visibility. And using data from every journey to make your experience better. Our people are the foundation of our success, and FedEx has consistently ranked among the world’s most admired and trusted employers. We inspire our global workforce of more than 575,000 team members to remain absolutely, positively focused on safety, the highest ethical and professional standards, and the needs of their customers and communities.Day one: 186 deliveries. Today: About 14.5 million.

Founded in 1973
Memphis, Tennessee, USA
187K employees (2,453 in marketing)
59% recommend to a friend
56% CEO approval

Traffic Signals

Monthly Visitors
182.7M
Monthly Google Ads Budget
$1.8M
Traffic Source Mix
Search
23.8%
Direct
71.9%
Referral
2.9%
Social
0.6%
Paid
0.5%

Headcount Trend

Current headcount: ~186.7K

Marketing Team

Marketing Team Size
1,929 (1% of company)
Median Career Experience
16 years
Median Tenure
11.5 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$7.2B
Last Raise
$3.7B
Post IPO Debt, 2 months ago

Funding History

  • Jan 2026
    Post IPO Debt • $3.7B
  • Mar 2024
    Post IPO Debt • $3.5B
  • Jan 1998
    Post IPO Equity

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