Digital Content Specialist

Responsibilities

• Create engaging short-form video content for Instagram Reels, TikTok, Facebook, and other social media platforms.
• Edit raw footage into polished, engaging videos that align with each client's brand identity.
• Incorporate trending audio, transitions, captions, graphics, and creative storytelling techniques.
• Develop content that captures attention, encourages engagement, and resonates with target audiences.
• Create visually appealing graphics, promotional posts, carousels, and other social media assets.
• Adapt editing styles and creative approaches to suit different brands and industries.
• Ensure all content meets Spark Media's creative and quality standards.
• Participate in brainstorming sessions and contribute fresh, creative content ideas.
• Research social media trends, viral content formats, and emerging creative techniques.
• Develop content concepts, video scripts, storyboards, and shot lists.

Requirements

• 1–3+ years of experience in social media content creation, video editing, graphic design, or a related field.
• Strong proficiency in short-form video editing for Instagram Reels, TikTok, and other social media platforms.
• Experience using editing software such as CapCut, Adobe Premiere Pro, or similar tools.
• Experience using Canva, Adobe Photoshop, or other graphic design tools.
• Strong understanding of social media trends, viral content formats, and platform best practices.
• Good visual storytelling skills and a strong creative eye.
• Ability to work with different brand identities and adapt content styles accordingly.
• Strong organizational and time-management skills.
• Ability to manage multiple assignments and meet deadlines in a fast-paced environment.
• Excellent attention to detail and willingness to accept constructive feedback.

Preferred

• - Previous experience working at a digital marketing or creative agency.
• - Experience creating content for restaurants, hospitality, lifestyle, or consumer brands.
• - Familiarity with social media scheduling tools such as Sprout Social.
• - Experience developing shot lists, storyboards, and video concepts.
• - Basic photography or videography skills.
• - Understanding of social media analytics and content performance.
• - Experience managing multiple social media accounts.
• - Familiarity with AI-powered creative tools and emerging content production technologies.
• - Are naturally creative: You enjoy brainstorming new ideas and finding unique ways to tell stories through content.
• - Understand social media: You know what makes someone stop scrolling and what types of content encourage engagement.