Digital Content Specialist

Fond du Lac, WI (Hybrid)

$63K/yr – $91K/yrMid Level2+ years expFull time

Posted 1 day ago

Job Description

Responsibilities

  • Handle ‘Contact Us’ cases within retailer portals to implement corrective measures and resolve problems efficiently
  • Regularly review retailer and dealer online presence through audits to maintain brand integrity and optimize product representation
  • Manage the Online Authorized Seller Program by overseeing all documentation, coordinating communications, leading recurring status meetings, and providing regular reporting to stakeholders
  • Conduct an annual audit of authorized dealers & resellers to verify their online presence, ensure compliance with brand guidelines, and assess whether continued authorization is warranted
  • Monitor and coordinate data integrity with external partners to support accurate online visibility and tracking of RUPP products (Wayvia/PROWL)
  • Create, update, and maintain product listings across multiple online platforms to ensure accuracy, consistency, and optimal presentation
  • Support in keeping inRiver platform updated as the single source of truth, ensuring data integrity and accuracy
  • Collaborate with team and external partners to set up and manage data mapping for content syndication
  • Collaborate effectively with cross-functional teams to manage and support a wide range of tasks and projects
  • Take ownership of all inquiries and ensure they are tracked, managed, and resolved through to successful completion

Requirements

  • Strong verbal and written skills necessary to communicate effectively with all levels of the organization.
  • Interpersonal skills necessary to engage with a range of teams within the organization.
  • Ability to reason through problems and suggest workable solutions
  • Strong attention to detail and thoroughness, ensuring accuracy and consistency in product data, content, and project deliverables
  • Ability to make independent judgments regarding product content resolutions and ongoing improvements.
  • Self-starter, accountable and motivated by detail orientated projects.
  • Excellent organizational and follow-up skills to verify projects to completion.
  • Strong organizational and time management skills to handle multiple tasks and projects simultaneously.
  • Bachelor’s degree in Business, Marketing, eCommerce, or a related field preferred.
  • 2+ years of experience in an eCommerce, content management, or marketplace operations role.

Preferred

  • Experience with Walmart Supplier One, inRiver, AEM, Wayvia, Aquia/Widen DAM, Adobe Commerce preferred

Benefits

  • This position is eligible to participate in Brunswick's comprehensive and high-quality benefits offerings, including medical, dental, vision, paid vacation, 401k (up to 4% match), Health Savings Account (with company contribution), wellbeing program, product purchase discounts and much more.
Mercury Marine logo

Mercury Marine

Mercury Marine® is a world leading manufacturer of marine propulsion systems. A $2.6 billion division of Brunswick Corporation (NYSE: BC), Mercury designs, manufactures and distributes engines, services and parts for recreational, commercial and government marine applications, empowering boaters with products that are easy to use, extremely reliable and backed by the most dedicated customer support in the world with 10,000 service points globally. Mercury’s industry-leading brand portfolio includes Mercury outboard engines; Mercury MerCruiser sterndrive and inboard packages; Mercury global parts and accessories including propellers, and SmartCraft electronics; Power Products Integrated Solutions; MotorGuide trolling motors; Attwood, Garelick and Whale marine parts; Land ’N’ Sea, BLA, Payne’s Marine, Kellogg Marine & Lankhorst Taselaar marine parts distribution; and Mercury and Quicksilver parts and oils. More information is available at mercurymarine.com.

Founded in 1939
Fond du Lac, Wisconsin, USA
2.8K employees (167 in marketing)

Salaries

Posted range

$63K/yr – $91K/yr

Taken straight from the job posting.

The middle of this range ($77K) is 5% above the median base salary for Content Marketing Specialist roles in the United States ($73K).

Content Marketing Specialist median pay in the United States

$73K/yr

Most pay falls between $65K and $80K. Based on 95 salaries.

See all Mercury Marine salaries

Marketing Team

Marketing Team Size
118 (4% of company)
Median Tenure
3.1 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
346.5K
Monthly Google Ads Budget
$24.9K
Traffic Source Mix
Search
49.1%
Direct
42.4%
Referral
5.1%
Social
1.6%
Paid
1.7%

Headcount Trend

Current headcount: ~2.8K

News about Mercury Marine

Mercury Marine logo

Digital Content Specialist

Mercury Marine · Fond du Lac, WI · Hybrid