Digital Content Specialist

Augusta, ME (Hybrid)

$55K/yr – $58K/yrMid LevelFull time

Posted 4 weeks ago

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Job Summary

Own content creation and governance across email, social, and web channels with Salesforce‑driven workflows, ensuring on‑brand, accessible, and campaign‑driven messaging for Maine audiences.

  • Content Ownership: Manage day‑to‑day digital content aligned to campaign priorities and program information.
  • Quality & Accessibility: Maintain tone, accuracy, and accessibility across channels with data‑informed collaboration with marketing partners.

Job Description

  • The Digital Content Specialist develops, creates, prepares and is responsible for the day‑to‑day management of FAME’s digital content across email, social media, and web channels.
  • This role is responsible for turning approved messaging, campaign priorities, and program information into clear, accessible, and engaging content that supports FAME’s marketing goals and serves Maine audiences effectively.
  • This position will work within a modern, Salesforce‑enabled marketing environment, the Digital Content Specialist ensures content is accurate, effective, and on brand.
  • The role serves as a key steward of content quality, tone, and accessibility, partnering closely with Marketing Campaign Officers and Digital Marketing Specialists to support integrated, data‑informed marketing efforts.
  • This position requires strong editorial judgment, comfort working within structured systems and workflows, and a collaborative mindset focused on clarity, trust, and continuous improvement
Finance Authority of Maine logo

Finance Authority of Maine

The Finance Authority of Maine (FAME) is a quasi-independent state agency that provides innovative solutions to help Maine people and businesses pursue educational and business opportunities. To learn more about what FAME can do for you, visit FAMEmaine.com. View FAME's social media policy by visiting FAMEmaine.com/social-media-policy

Founded in 1983
Augusta, Maine, USA
70 employees (8 in marketing)

Traffic Signals

Monthly Visitors
14.2K
Monthly Google Ads Budget
$2.1K
Traffic Source Mix
Search
38.8%
Direct
46.1%
Referral
5.2%
Social
9.1%
Paid
0.8%

Headcount Trend

Current headcount: ~71

Marketing Team

Marketing Team Size
7 (10% of company)
Median Career Experience
18 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
1