Digital Content Specialist

Towson, MD (Unknown)

$51K/yr – $58K/yrMid Level2+ years expFull time

Posted 2 weeks ago

Job Summary

Own and drive DPWT's digital content program, shaping multimedia storytelling and campaigns across platforms while partnering with departments to translate programs into accessible community-focused content.

  • Lead multimedia production and ensure brand-aligned content
  • Plan campaigns and social content in collaboration with stakeholders

Job Description

Responsibilities

  • The Digital Content Specialist serves as an integral member of the Baltimore County Department of Public Works and Transportation (DPWT), helping tell DPWT’s story through creative and engaging digital content. This position produces multimedia materials, such videos, photographs, graphics, flyers and brochures, along with assisting the social media manager with content, that connects community members to DPWT services, programs, and policies.
  • The Digital Content Specialist collaborates with staff across the Department to plan multimedia campaigns and community updates and ensures that digital content is accurate, accessible, and aligned with DPWT’s brand and communications goals.
  • Develops and produces creative digital content—including stories, photos, videos, and graphics— that highlight DPWT’s programs, services, and policies.
  • Collaborates with Communications staff and other departments to identify story opportunities and develop content plans for key projects and campaigns.
  • Assists Social Media Manager with developing clear, engaging, and accessible content for social media platforms.
  • Designs and edits digital graphics, info-graphics, and short videos to support storytelling and outreach efforts. • Ensures digital content aligns with the County's brand, accessibility standards, and communications goals.
  • Provides photography and videography support for DPWT events and initiatives.
  • Collaborates with subject matter experts to transform technical or policy information into relatable, community-focused stories.
  • Stays current on emerging digital communications tools, trends, and best practices.
  • Examples of Other Duties

Requirements

  • Graduation from an accredited college or university with a bachelor's degree in journalism, English, mass communications, or a closely related field
  • At least one year of experience in journalism, creative writing, public relations, or closely related work.
  • (Additional experience in the areas listed above may be substituted on a year-for-year basis up to a maximum of four years for the required education. Education in one of the fields listed above beyond a bachelor's degree may be substituted on a year-for-year basis for the required experience.

Preferred

  • Preferred Qualifications Work experience with recycling at a professional level.

Benefits

  • Employee Assistance Program Our Employee Assistance Program provides confidential and professional assessment and referral assistance for employees and eligible dependents in the household who are experiencing personal problems that may be affecting work performance, job satisfaction, or overall quality of life.
  • Health Insurance Health Insurance benefits elected become effective the first day of the month following the date of hire if the employee has completed online enrollment prior to that date. New employees must enroll within thirty (30) calendar days of hire. Plans offered include: Medical, Prescription, Dental and Vision insurance.
  • Flexible Spending Accounts Opportunity to set aside pre-tax dollars, through payroll deduction, for eligible unreimbursed medical care expenses and/or dependent care costs.
  • Life Insurance Employees may elect basic term life insurance for themselves equal to one time the employee's annual salary, rounded to the next higher $1,000. Employees contribute a portion of the premium through monthly payroll deductions. The County also offers an Additional/Employee paid Life Insurance plan with coverage up to $100,000.
  • Retirement Employees are required to participate in the Baltimore County Employees' Retirement System (ERS), with very limited exceptions.
  • Paid Leave Paid benefits listed below vary depending upon the Classification. Sick Leave Vacation Leave Personal Leave Holidays Bereavement Leave Jury Leave Military Leave
  • Baltimore County Employees Federal Credit Union Membership in Baltimore County Employees Federal Credit Union offers a full range of savings programs, loans, checking, direct deposit, payroll deduction, savings bonds, and other financial services.
  • Direct Deposit Payroll through direct deposit to the financial institution selected by employee is required.
  • Educational Assistance 70 to 80 percent tuition reimbursement following successful completion of pre-approved courses related to position. Amount of reimbursement and fiscal year dollar limitations vary with bargaining group.
  • Deferred Compensation Nationwide Retirement Solutions offers a 457 retirement plan allowing for payroll contributions of tax deferred dollars to investment options of your choice.

Salaries

Posted range

$51K/yr – $58K/yr

Taken straight from the job posting.

The middle of this range ($54K) is 20% below the median base salary for Content Specialist roles in the United States ($68K).

Content Specialist median pay in the United States

$68K/yr

Most pay falls between $59K and $78K. Based on 50 salaries.

See all Baltimore County, MD salaries

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Digital Content Specialist

Baltimore County, MD · Towson, MD · Unknown