Own content creation and distribution for May Institute, turning field stories into engaging content across social, campaigns, and recruitment efforts; emphasize storytelling, calendar ownership, travel, and performance.

• Create compelling content: Capture photos, videos, interviews, and stories that showcase the people, programs, and mission of May Institute.
• Manage social media channels: Plan, create, and publish content across platforms including Facebook, Instagram, LinkedIn, and YouTube.
• Bring ideas to life: Write engaging copy, design graphics, edit videos, and create content for digital campaigns, email communications, and recruitment marketing efforts.
• Own the content calendar: Help plan and organize content around organizational priorities, events, milestones, and storytelling opportunities.
• Travel throughout Massachusetts: Visit programs and events to capture authentic content that reflects the impact of our work.
• Measure and improve performance: Monitor engagement and analytics to identify what resonates with audiences and strengthen future content.

Requirements

• Bachelor’s degree i n Marketing, Communications , Digital Media, Journalism, or a related field
• 3-5 years of experience in content creation, social media management, or digital marketing
• Strong writing, photography, videography, and visual storytelling skills
• Experience creating content for social media and digital platforms
• Graphic design experience using Adobe Creative Suite, Canva, or similar tools
• Highly organized , self-directed , and able to manage multiple projects simultaneously
• Ability to travel to May Institute locations throughout Massachusetts
• Portfolio Required: Applicants must submit a portfolio showcasing examples of photography, video production, social media content, graphic design, and/or other creative work.

Preferred

• Experience in nonprofit, healthcare, education, or human services marketing
• Experience with social media analytics and digital marketing metrics
• Familiarity with autism services, developmental disabilities, behavioral health, or special education