Leddynamics, Inc

Digital Content & Product Marketing Specialist

Randolph, VT (Unknown)

Salary Not AvailableMid LevelFull time

Posted 3 weeks ago

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Job Summary

Own the Shopify website and content ecosystem for LEDdynamics, shaping product storytelling, technical content, and online customer experience.

  • Website and content ownership: product pages, landing pages, datasheets, and marketing materials.
  • Creative production: graphics, photography, and digital content via Adobe Creative Suite.
  • Launch support and channel execution: product launches, social, email, and digital campaigns in collaboration with engineering and BD.

Job Description

Responsibilities

  • Own and continuously improve the LEDdynamics Shopify website.
  • Create engaging product pages, landing pages, and technical content.
  • Develop datasheets, brochures, application guides, and marketing materials.
  • Produce graphics, photography, and digital content using Adobe Creative Suite.
  • Support product launches, social media, email marketing, and digital campaigns.
  • Assist with basic HTML, CSS, and Shopify customization.
  • Work closely with engineering and business development to showcase new products and technologies.
  • Respond to website enquiries and help deliver an outstanding online customer experience.

Requirements

  • Experience with Shopify website administration.
  • Proficiency with Adobe Illustrator, InDesign, and Photoshop.
  • Basic HTML and CSS skills.
  • Strong writing and communication skills.
  • Organized, creative, and eager to learn technical products.

Preferred

  • Interest in engineering, electronics, manufacturing, or lighting is an advantage.

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