Responsibilities

• Ensures the bank’s digital presence remains welcoming, accurate, and up to date by updating our CMS, optimizing pages for SEO and clarity, and working with subject matter experts to ensure educational content and product updates are easy to find and understand.
• Maintains the bank’s website content, ensuring all information remains accurate and is updated in a timely manner.
• Creates and publishes engaging posts, videos, and graphics that reinforce the bank’s brand.
• Serves as the voice of the bank across LinkedIn, Facebook, Instagram, X, and YouTube.
• Ensure the consistent application of brand standards across all digital aspects.
• Monitors audience interactions across social media platforms and adjust accordingly, ensuring customers feel acknowledged and valued.
• Develops digital marketing campaigns via compelling and creative storytelling.
• Conducts research on industry-related topics to ensure accuracy and relevance in all aspects of the bank’s digital brand.
• Produces multimedia assets such as photos, short videos, and graphics using AI-assisted workflows.
• Will track performance metrics and generate reports to ensure the bank’s vision and message is accurate and adjust where needed.

Requirements

• High School diploma, general education degree (GED), or equivalent required; Bachelor’s degree or some college a plus
• Prior marketing or content creation experience preferred
• Familiarity with social media platforms and digital trends a plus
• Basic knowledge of Adobe Create Suite and similar design tools
• Understanding of content management systems (CMS) preferred
• Excellent PC skills, including word processing and spreadsheets via Microsoft Office products, Adobe Pro and other custom applications and systems
• Ability to work independently with minimal supervision while performing assigned duties
• Ability to be flexible and adjust to changing schedules
• Excellent analytical, time management, organizational and problem-solving skills with the ability to multi-task and work in a deadline-driven environment
• Must be self-motivated with strong initiative, high level of accountability, and attention to detail
• Ability to always maintain a high degree of ethical standards and complete confidentiality

Preferred

• Bachelor’s degree or some college a plus
• Prior marketing or content creation experience preferred
• Familiarity with social media platforms and digital trends a plus
• Understanding of content management systems (CMS) preferred

Benefits

• Community involvement is part of who we are.
• Our culture is built on teamwork, purpose, and service.
• We value volunteerism and create opportunities for employees to connect, give back, and make a positive difference in our communities.
• As part of the Vantage Bank team, all associates should embrace our community involvement and culture to ensure we are making an impact.
• We invest in our people and truly value the unique skills and perspectives that each team member brings to the table.
• Join the Vantage Bank family for the strong relationships and local impact of a community bank backed by all the benefits and technology you’ll find at larger, national banks.
• At Vantage you will have significant opportunities for career growth from the moment you join our team.