Digital Content Manager at Lark | Atlanta, GA

Lark

Digital Content Manager

Atlanta, GA (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 5 months ago

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Job Summary

Own and coordinate digital content for Lark Hotels across web and social channels to drive brand voice, guest engagement, and accurate property information.

Own the end-to-end digital content for web and social channels, coordinating with Creative and vendors.
Must-have: 3–5 years of digital content management and a strong portfolio across web and social.
Standout: Experience leading cross-functional content plans and editorial calendars with external partners.

Job Description

Responsibilities

Regularly monitor all websites you oversee for accuracy and currency to marketing plan promotions and A/B test updates
Partner with our web agency to prioritize, project manage, and QA all content, functionality, and code updates
Identify and champion user experience improvements that reduce friction in the guest booking experience
Serve as the liaison between our company and assigned technology and web platform vendors
Write and edit compelling content in collaboration with the Creative team for websites, landing pages, paid ads, email campaigns, and seasonal promotions
Maintain brand voice guidelines to ensure consistency across all digital channels and properties
Manage an editorial calendar that balances brand storytelling with commercial and seasonal priorities
Lead social media strategy and posting calendars across Instagram, Facebook, short video, and relevant emerging platforms on behalf of Lark Hotels and our independent hotel partners
Plan, source, write, and schedule engaging content in collaboration with the broader Marketing team, General Managers, and our branding agency
Monitor community engagement; respond to brand conversations and flag reputation opportunities or concerns

Requirements

3–5 years of experience in digital content management, with a portfolio demonstrating strong work across both web and social channels
Expert proficiency in content editing using multiple content management platforms
Solid SEO fundamentals with hands-on experience in Google Analytics 4 and Google Search Console
Excellent writing skills that are clear, warm, audience-aware, and on-brand; you can write a boutique hotel landing page and a witty Instagram caption with equal care
Proven project management ability; you stay organized and calm when multiple priorities are in motion
Working knowledge of Canva or Adobe Creative Suite for light content production needs

Preferred

Experience in travel, tourism, or hospitality is strongly preferred
Bonus points for: Experience incorporating AI tools into content workflows
Bonus points for: Basic HTML/CSS knowledge
Bonus points for: Email marketing platform experience (Ascent360, Mailchimp, or similar)
Familiarity with social scheduling platforms such as Later, Hootsuite, Sprout Social, or equivalent

Benefits

Work from home, flexible hours
Competitive salary and PTO
Health/dental/vision
Laptop, cell phone
A collaborative, close-knit team where your work is genuinely visible and valued
Property discounts across our portfolio hotels
The chance to shape the digital voice of a beloved and growing independent hospitality brand.

Lark

Lark is a new take on the office suite that is transforming workplace collaboration. Founded in 2016, Lark effectively combines messaging, schedule management and online collaborative documents in a single platform. Setting out to revolutionize the way team members collaborate for increased efficiency, Lark delivers a seamless user experience for the modern enterprise. It is available now on macOS, Windows, iOS and Android. Visit www.larksuite.com for more details.

Founded in 2016

Singapore, SGP

198 employees (42 in marketing)

www.larksuite.com/global/salessupport??utm_source=linkedin&utm_medium=social&utm_campaign=linkedin-homepage-book-a-demo&tracking_code=701TL000002cBD0YAM