Responsibilities

• Own the end-to-end creation of high-quality video, photography, graphics, audio, and light copy — from concept through final delivery — in support of marketing campaigns, product launches, seasonal initiatives, internal storytelling, and always-on content.
• Write, shoot, produce, and edit content as needed, while also directing and reviewing work produced by direct reports.
• Translate brand priorities, seasonal campaigns, and product stories into clear, compelling content ideas and assets that scale across owned and paid channels.
• Produce short- and long-form content optimized for social, digital, retail, and emerging platforms including Instagram, TikTok, YouTube, paid social, and internal channels.
• Adapt content across formats while maintaining consistency, attention to detail, and editorial quality.
• Actively monitor social platforms to identify emerging trends, cultural moments, and conversation shifts relevant to the brand.
• Balance planned, campaign-driven content with reactive, lo-fi, social-first storytelling that feels authentic, timely, and platform-native.
• Proactively pitch and develop repeatable, episodic content formats and ownable social franchises that drive recurring engagement and brand recognition.
• Generate and present ideas that push creative boundaries, evolving existing formats and exploring new ways to express the brand through social content.
• Ensure reactive content maintains brand voice, creative standards, and strategic alignment while moving at the speed of culture.

Requirements

• 7–9+ years of experience in content creation, video production, social media, or digital creative role, preferably in hospitality or lifestyle brands and/or agency experience.
• Bachelor’s degree in Marketing, Communications, Design, Film, or a related field preferred.
• Proven experience building brands through content and storytelling across social and digital platforms.
• Demonstrated people leadership experience, including managing and developing at least two direct reports.
• Deep hands-on expertise across video production and post-production, including editing, motion graphics, and sound design.
• Strong understanding of social content formats, trends, and platform best practices.
• Excellent writing and storytelling skills with the ability to distill complex ideas into clear, engaging narratives.
• Highly organized, dependable, extremely detail-focused, and able to manage multiple projects while maintaining quality and deadlines.
• Thrives in fast-paced creative environments, balancing multiple priorities with energy, ownership, and resilience.
• Collaborative, solutions-focused, and confident working with senior leaders and high-profile stakeholders.
• Willingness to travel up to ~30% during peak periods (including weekends), as needed.

Benefits

• Incredible Discounts:
• Monthly Dining Allowance
• 50% Dining and Carryout
• 40% Retail Wine
• 20% Retail and Private Events
• Monthly Complimentary Wine Tasting for Two
• Medical, Prescription, Dental, Vision Insurance plus Telemedicine and Wellness Program
• Company Matching 401(k) Retirement Savings Plan
• Flexible Savings Accounts- Health and Dependent Care
• Health Savings Account
• Long-Term Disability; Voluntary Short-Term Disability
• Basic Life and AD&D Insurance (with option to purchase additional coverage)
• Paid Parental Leave
• Highly Competitive Pay plus Team Member Incentives & Rewards
• Paid Time Off
• Milestones Recognition Program
• Complimentary Gym Membership in RSC Building
• Hybrid Work Week (3 days in office, 2 days remote, depending on role)