Responsibilities overview: embedded marketing storyteller driving real-time, authentic student narratives across video and social content to support brand goals.

• Act as the embedded presence of the marketing team, actively identifying and capturing stories, events, and student experiences
• Conduct interviews with students, associates, and community members to bring forward authentic stories
• Work closely with marketing and PR teams to ensure content aligns with strategic goals and priorities
• Create high volumes of short-form video content for platforms such as TikTok, Instagram Reels, and YouTube Shorts
• Own the full video production process, including ideation, filming, editing, and preparing content for publishing
• Capture content in real time, with a focus on authentic, in-the-moment storytelling
• Create supporting social graphics and static content to complement video-first storytelling
• Be comfortable both behind the camera and on camera as a forward-facing creator
• Work closely with the Marketing Social Media Strategist and external agency partners to enhance planned content with authentic storytelling
• Act as a social media journalist, uncovering student, associate, and community stories

Requirements & preferred experience: demonstrated ability to produce compelling video content and collaborate across teams to align with strategic priorities.

• 2 to 5 years of relevant experience
• Portfolio of video work required
• Strong video production skills including filming and editing
• Proficiency in CapCut, Premiere, Final Cut, or similar
• Experience creating social graphics and supporting visual content
• Demonstrated ability to create engaging video content
• Comfortable being on camera
• Strong communication skills

Preferred skills

• Bachelors Degree preferred
• Spanish language fluency is a plus
• Ability to build relationships across the university community