Pinterest Content & Marketing Specialist (Organic & Paid)
Marble Systems Inc.
New York City, NY (Remote)
In-houseContractMid level
11 hrs ago
Digital Content Coordinator
Salt Lake City, UT (On-site)
Salary Not AvailableMid Level1+ years expFull time
Posted 4 months ago
Top 1% of applicants do these two things.
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Job Summary
Own omnichannel digital asset management and PDP optimization for trü Frü, coordinating with DCOM, Marketing, and retailers to syndicate assets, reviews, UGC, and product content.
- Own DCOM PDPs and retailer content including Amazon and Walmart.com.
- Must-have: 1+ year of CPG digital marketing experience.
- Standout: Experience managing Syndigo/Salsify and retailer audits.
Job Description
Responsibilities
- Organize digital assets internally, making it easy to find and redistribute content.
- Work with the DCOM team and marketing partners to create content for PDPs and shopper marketing campaigns.
- Deliver digital content for shopper marketing activations and for sales’ needs.
- Collaborate with the Marketing team to syndicate UGC and reviews for Trü Frü’s portfolio and innovation pipeline.
- Develop DCOM PDPs to a best-in-class standard for all places we sell online, including Amazon and Walmart.com.
- Own the Bazaarvoice relationship — syndicate reviews, user generated content, and brand videos across omnichannel retailers like Target.
- Manage Syndigo and Salsify to syndicate images, videos, and content across DCOM retailer PDPs.
- Lead the Retailer PDP audit process and optimization, ensuring assets and copy are accurate — especially during times of transition.
- Own the Nielsen Data Impact relationship, tracking digital asset compliance across e-tailers and creating reporting to share internally.
Requirements
- Bachelor’s degree in Marketing, Business, or a related field.
- 1+ year of CPG experience in digital marketing.
- Proficiency in Microsoft Suite.
Preferred
Benefits
- Competitive salary, including a target bonus and an impressive benefits package!
- Flexible Paid Time Off
- Excellent health, dental & vision insurance, with options to fit you and your family’s needs.
- Long-term disability and short-term disability insurance
- Employee Assistance Program (EAP)
- 401K retirement saving opportunity.
- Casual office dress code
- A dynamic, ambitious, indulgently fun work environment!
Trü Frü
3.7 Glassdoor
Tru Fru starts with 100% fruit ripened on the vine to enhance taste and nutrition, double immerses it in chocolate, coconut or peanut butter. And Hyper-Chills or Hyper-Dries it to perfection in our proprietary process to lock in nature’s vine ripened, freshly double immersed better-for-you fruit to create an award winning indulgence by Mother Nature. We are changing the way America snacks one satisfied craving at a time.
Founded in 2017
Salt Lake City, Utah, USA
87 employees (20 in marketing)
65% recommend to a friend
Traffic Signals
Monthly Visitors
52.2K
Traffic Source Mix
Search
56%
Direct
36.4%
Referral
4.2%
Social
2.7%
Paid
0.5%
Headcount Trend
Current headcount: ~87
Marketing Team
Marketing Team Size
17 (20% of company)
