Digital Advertising Specialist (Hybrid)

Oshkosh, WI (Hybrid)

$55K/yr – $70K/yrMid Level1+ years expFull time

Posted 3 months ago

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Job Summary

Drive paid ads execution and optimization across major platforms with a data-focused approach for measurable growth.

  • Own end-to-end campaign setup, optimization, and reporting
  • Must-have: 1–4 years in digital advertising and familiarity with Google Ads or Meta Ads
  • Standout: Ready to travel from Oshkosh, WI with monthly in-office presence

Job Description

Responsibilities

  • Build, launch, and manage campaigns across major ad platforms (Google, Meta, Microsoft, LinkedIn, etc.)
  • Implement campaign structures, targeting, budgets, and creative based on strategic direction
  • Monitor campaign performance regularly and make optimizations to improve results
  • Ensure campaigns are set up accurately
  • Analyze campaign performance and identify trends, issues, and opportunities
  • Make ongoing optimizations across bids, audiences, creative, and structure
  • Stay connected to results after launch and adjust based on performance
  • Support testing efforts and learn how changes impact outcomes
  • Take responsibility for outcomes, not just execution
  • Stay curious and knowledgeable on how advertising platforms are evolving

Requirements

  • 1–4 years of experience in digital advertising, marketing, or a related field
  • Familiarity with at least one major ad platform (Google Ads, Meta Ads, etc.)
  • Basic understanding of campaign structure, targeting, and performance metrics
  • Strong attention to detail and ability to manage multiple tasks
  • Comfort working with data and performance metrics
  • You must live within 200 miles of Oshkosh, WI, and be able to travel to the Oshkosh office at least once each month.

Preferred

  • Obsessively Curious : You are naturally driven to understand what actually drives results, not just execute tasks. You ask thoughtful questions and challenge assumptions.
  • You Own the Outcome : You have a strong sense of ownership over performance. You look one step ahead, spot issues early, and step in to fix them rather than stepping back.
  • All-In Energy : You show up fully present and prepared. You take responsibility for your energy, ensuring it elevates the team, and you treat our flexible/remote environment with the utmost professionalism.
  • In Learning Mode : You are comfortable testing, failing, and refining. You are open to feedback, assume positive intent in conversations, and are committed to continuous improvement for yourself and the agency.
  • Real and Direct : You are a clear communicator who addresses problems early. You don\'t hide behind vague feedback; you are genuine, respectful, and accountable.

Benefits

  • PTO and paid holidays
  • Health, dental, and vision coverage (with waiver credits available)
  • Life, AD&D, short-term, and long-term disability insurance
  • Safe Harbor 401(k) with employer match
  • Profit-sharing and new business incentives
  • Flexible work schedule
  • Professional development opportunities
  • Remote work with monthly in-person collaboration
E-Power Marketing logo

E-Power Marketing

Strategic Digital Marketing That Drives Measurable GrowthAt E-Power Marketing, we empower brands to thrive in an ever-evolving digital landscape. Backed by more than 25 years of experience, our expert team specializes in Search Engine Optimization, Paid Digital Advertising, Content Strategy, Email Marketing, Social Media Marketing, and Google Analytics.We bring together a diverse blend of skills, insights, and industry expertise to deliver customized, data-driven marketing solutions tailored to your goals. Our approach is strategic, transparent, and collaborative—ensuring every initiative aligns with your brand's vision and business objectives.From initial consultation to full-scale implementation and reporting, we operate as an extension of your team, focused on driving meaningful results and long-term success.At E-Power Marketing, we don't just keep up—we anticipate, adapt, and lead with purpose. Let us help you transform your marketing challenges into strategic opportunities for growth.

Founded in 1998
Oshkosh, Wisconsin, USA
19 employees (11 in marketing)

Traffic Signals

Monthly Visitors
1.2K
Monthly Google Ads Budget
$120
Traffic Source Mix
Search
44.2%
Direct
35.6%
Referral
5.7%
Social
13%
Paid
1.3%

Headcount Trend

Current headcount: ~19

Marketing Team

Marketing Team Size
10 (53% of company)