Responsibilities

• Design the digital media strategy for each account against client goals and objectives
• Translate business goals into channel selection, budget allocation, audience strategy, and consumer journey mapping
• Build campaign briefs from client offers, brand guidelines, and creative direction
• Direct execution through the media execution team and supporting roles. The Brand Manager architects the plan, the execution team builds and runs it
• Serve as the primary strategic point of contact and trusted advisor for assigned clients
• Build deep understanding of each client's business, goals, challenges, and growth opportunities
• Lead business reviews and strategic planning sessions
• Ensure clients understand campaign performance, ROI, and business impact
• Drive client renewals and long-term partnerships
• Own account performance against client goals and revise strategy when targets are not being met

Requirements

• 3+ years in digital media strategy, account management, client success, or agency services
• Strong command of digital advertising channels including Google and Meta, and the principles behind effective strategy, enough to design and direct without executing in platform
• Ability to translate client goals into media strategy and turn performance data into actionable recommendations
• Exceptional communication, presentation, and relationship-building skills
• Experience managing multiple client accounts simultaneously
• Strong organizational and project management abilities

Preferred

• Experience in a digital marketing agency environment
• Hands-on familiarity with Google Ads, Meta Ads, Google Analytics, programmatic platforms, CRM systems, and reporting tools
• Experience conducting executive-level business reviews
• Proven track record of client retention and account growth