Digital Ads Specialist at Peak Retirement Planning, Inc. | Columbus, OH | $45K/yr – $120K/yr

Digital Ads Specialist

Columbus, OH (Unknown)

$45K/yr – $120K/yrMid LevelFull time

Posted 1 month ago

Job Summary

Own end-to-end digital advertising across key platforms, optimizing paid campaigns and delivering actionable performance insights, while collaborating with Marketing to align messaging.

Develop, launch, and optimize paid campaigns across YouTube, Instagram, Facebook, and LinkedIn
Monitor budgets, performance metrics, and conversions to drive results
Create performance reports and share insights with the Marketing team

Job Description

Requirements

Experience with digital platforms such as YouTube, Instagram, Facebook, or LinkedIn
Develop, launch, and optimize paid advertising campaigns across multiple digital platforms
Conduct keyword research, audience targeting, and A/B testing to drive performance
Monitor campaign budgets, performance metrics, and conversions
Create performance reports and share actionable insights with our Marketing team
Stay current with platform updates, algorithm changes, and digital advertising best practices
Collaborate with our Marketing department to align ad messaging and visuals