Digital Ads Specialist

Columbus, OH (Unknown)

$45K/yr – $120K/yrMid LevelFull time

Posted 3 days ago

Top 1% of applicants do these two things.

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Job Summary

Own end-to-end digital advertising across key platforms, optimizing paid campaigns and delivering actionable performance insights, while collaborating with Marketing to align messaging.

  • Develop, launch, and optimize paid campaigns across YouTube, Instagram, Facebook, and LinkedIn
  • Monitor budgets, performance metrics, and conversions to drive results
  • Create performance reports and share insights with the Marketing team

Job Description

Requirements

  • Experience with digital platforms such as YouTube, Instagram, Facebook, or LinkedIn
  • Develop, launch, and optimize paid advertising campaigns across multiple digital platforms
  • Conduct keyword research, audience targeting, and A/B testing to drive performance
  • Monitor campaign budgets, performance metrics, and conversions
  • Create performance reports and share actionable insights with our Marketing team
  • Stay current with platform updates, algorithm changes, and digital advertising best practices
  • Collaborate with our Marketing department to align ad messaging and visuals
Peak Retirement Planning, Inc. logo

Peak Retirement Planning, Inc.

We serve "Midwestern Millionaires": those in or near retirement, with $1M+ saved, who hate taxes, and have pensions.

Founded in 2020
Columbus, Ohio, USA
38 employees (3 in marketing)

Traffic Signals

Monthly Visitors
9.4K
Traffic Source Mix
Search
41.5%
Direct
17.3%
Referral
21.1%
Social
20.1%

Headcount Trend

Current headcount: ~40

Marketing Team

Marketing Team Size
2 (5% of company)
Median Tenure
2.2 years
Marketing Roles Posted (Last 30 Days)
2