Digital Ads Specialist

Chicago, IL (Remote)

Salary Not AvailableMid LevelFull time

Posted 5 months ago

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Job Summary

Drive paid social campaigns end-to-end on Meta and TikTok, with creative testing and data-driven optimization.

  • Own end-to-end campaign setup, monitoring, and optimization on Meta and TikTok.
  • Must-have: Proven ability to manage $3k–$5k+ monthly spend with profitable results in Health/Wellness.
  • Standout: Hands-on creative strategy, video editing, and direct-response copy to win on scroll-stopping hooks.

Job Description

Responsibilities

  • End-to-End Campaign Management: Launch, monitor, and optimize campaigns daily on Meta (Facebook/IG) and TikTok Ads Manager.
  • Creative Strategy & Execution: You are identifying winning hooks, editing UGC, writing direct-response copy, and iterating on creatives that stop the scroll.
  • Data Analysis: Deep diving into the numbers. You know the difference between click-through rate and conversion rate, and you know which one pays the bills.
  • Offer Testing: A/B testing landing pages, bundles, and pricing strategies to maximize Average Order Value (AOV).

Requirements

  • Proven track record managing $3k–$5k+ monthly ad spend with profitable results (Health/Wellness/Supplements niche preferred).
  • Deep expertise in Meta Ads Manager and TikTok Ads Manager.
  • Proficiency in video editing tools (InShot, Adobe, CapCut, Premiere, etc.) to remix creative assets.
  • Ability to communicate complex data simply (Weekly reporting on Spend, Revenue, ROAS, CPA).

Preferred

  • Bachelor's degree in Marketing, Business, or a related field preferred
  • Experience with pay-per-click (PPC) campaigns and social media ad platforms is a plus

Benefits

  • No Red Tape: Direct access to the founder. No corporate layers. If it works, we scale.
  • Performance Incentives: The base is just the start. If you hit the KPIs, you share the upside. We want you to earn more than the retainer. Think base + commission.
Natural Renewals logo

Natural Renewals

Natural Renewals is health food company that supplies health food and supplements to health food stores and directly to our customers through our website. Our flagship product is our renowned Sea Moss Gels.

Founded in 2019
Chicago, Illinois, USA
2 employees (1 in marketing)

Traffic Signals

Monthly Visitors
224
Traffic Source Mix
Search
16.4%
Direct
61.9%
Referral
4.8%
Social
15.7%
Paid
1.1%

Headcount Trend

Current headcount: ~2

Marketing Team

Marketing Team Size
1 (50% of company)