Dental Marketing Specialist

Responsibilities

• Regional Relationship Development & Strategic Field Engagement
• - Build and sustain referral relationships with general dentists across the market.
• - Develop territory plans to prioritize high-value, emerging, and at-risk referral partners.
• - Facilitate high-level introductions between SDP endodontists and targeted practices to strengthen collaboration and drive production.
• - Coordinate multi-practice outreach strategies to support area-wide referral growth.
• Regional Marketing Strategy, Campaign Execution & Budget Ownership
• - Partner with marketing leadership to develop integrated referral campaigns and regional initiatives.
• - Ensure each practice is equipped with appropriate, updated, and brand-consistent marketing materials.
• - Manage regional marketing budgets, evaluate ROI, and ensure resources are used effectively to support growth priorities.
• - Provide monthly budget updates and spend justification to operations and marketing leadership.

Requirements

• 3–5 years in referral relations, healthcare/dental marketing, territory account management, or field-based business development.
• Experience tracking KPIs, analyzing ROI, and adjusting strategy based on measurable outcomes.
• Experience with digital presence management (Google Business, reputation management, website accuracy).
• Valid driver’s license and ability to travel regionally
• Bachelor’s degree (preferred)
• Strong presentation abilities and comfort delivering data insights to multi-level stakeholders
• Strong planning, time management, and territory management skills.
• Strong interpersonal and communication skills; ability to build trust quickly.
• Comfortable presenting to groups and facilitating practice-based discussions.

Benefits

• Competitive Compensation
• Comprehensive Medical, Dental & Vision Insurance
• 401(k) Retirement Plan
• Paid Time Off & Paid Holidays
• Flexible Spending & Health Savings Accounts
• Life & Disability Insurance
• Employee Assistance & Wellness Programs
• Additional Voluntary Benefits
• And More!
• Benefits available to eligible full-time and part-time employees working 20+ hours per week!