Responsibilities

• Demand Generation Execution: You’ll be in the driver’s seat, executing and optimizing multi-channel campaigns with a heavy emphasis on paid social (LinkedIn) and search. You’ll manage lead flow, own the setup of crucial A/B tests across every asset, and obsessively monitor conversion rates to find the next lift.
• MarTech Activation & Data Management: Be our data detective! You’ll use your foundational knowledge of the marketing tech stack to nail campaign targeting and segmentation. You are responsible for ensuring seamless data flow, accurate reporting, and bulletproof attribution across all marketing activities.
• AI for Workflow Efficiency: Proactively embed and utilize AI into your daily operations to gain personal efficiency and ensure we stay ahead of the curve in modern, AI-first marketing.
• Reporting & Measurement: You love the spreadsheet. You'll assist in tracking, analyzing, and reporting on critical performance metrics (MQLs, CPA, ROAS), helping to translate raw data into actionable insights and suggestions for what we should do next.

Requirements

• 3-5 years of hands-on experience in B2B performance marketing, demand generation, or marketing operations.
• Foundational experience in the SaaS, AdTech, or MarTech industries, with an eager understanding of platform integration concepts.
• A high level of proficiency in using AI/ML tools to automate, optimize, or accelerate day-to-day marketing tasks is mandatory.
• Expertise in marketing automation and CRM platforms (e.g., HubSpot, Salesforce, WordPress).

Preferred

• 3-5 years of hands-on experience in B2B performance marketing, demand generation, or marketing operations.
• Foundational experience in the SaaS, AdTech, or MarTech industries, with an eager understanding of platform integration concepts.
• A high level of proficiency in using AI/ML tools to automate, optimize, or accelerate day-to-day marketing tasks is mandatory.
• Expertise in marketing automation and CRM platforms (e.g., HubSpot, Salesforce, WordPress).