Responsibilities

• Build, launch, and maintain nurture campaigns across email, chat, and related automation programs.
• Support lead scoring, lifecycle management, routing updates, list hygiene, and campaign QA in HubSpot and connected systems.
• Monitor HubSpot-to-Dynamics sync health, flag issues, and help resolve lead flow or routing errors.
• Help manage website updates, including page edits, form checks, CTA updates, and routine QA to ensure the site is working properly.
• Coordinate with agency or contractor partners on assigned web tasks and follow up on timelines and deliverables.
• Partner with Product Marketing to update website copy, campaign pages, and content offers as needed.
• Support SEO, content alignment, and website optimization efforts that improve discoverability and conversion.
• Run tests on emails, landing pages, and forms; track results and share recommendations.
• Pull campaign data, validate lists, and help maintain dashboards and reporting for Marketing and Sales stakeholders.