Responsibilities

• Build and execute email marketing campaigns end-to-end: technical setup, audience segmentation, A/B testing, and ongoing optimization
• Support the planning and execution of paid digital campaigns across Google, LinkedIn, and other paid advertising platforms, working alongside internal team members and external agencies
• Help maintain marketing automation best practices, including list management, email deliverability, and data hygiene
• Collaborate with cross-functional teams to bring campaigns to life across multiple channels
• Contribute to reporting and analysis, pulling insights from campaign data to inform what we do next

Requirements

• 2–4 years of experience in demand generation or digital marketing, ideally at a B2B SaaS company
• Hands-on experience with at least one email automation platform (Marketo, Pardot, Intercom, Mailchimp, or similar)
• Solid copywriting instincts, you can write a subject line and a nurture sequence that actually gets opened
• Comfort working with data: you can pull a report, spot a trend, and explain what it means
• Strong organizational skills, you manage your own workload, hit deadlines, and flag issues early
• Familiarity with paid media (Google Ads, LinkedIn, and other paid advertising platforms) is a plus
• Experience with Salesforce, Google Analytics 4, or Google Tag Manager is a bonus

Preferred

• Prioritize experience with paid media strategies across Google Ads, LinkedIn, and other platforms.
• Familiarity with Salesforce, Google Analytics 4, or Google Tag Manager is a bonus.

Benefits