Data & Marketing Insights Analyst

Indiana, PA (Hybrid)

$90K/yr – $125K/yrMid Level7+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the social analytics story from messy signals to decision-ready deltas, balancing data sourcing, analytics execution, and executive storytelling to shape brand strategy and marketing ROI.

  • Data Sourcing & Analytics Execution: expand datasets, define good data, surface signal over noise, and build dashboards for real-time visibility.
  • Marketing Analytics & Social Intelligence: own social listening tools and connect signals to campaign outcomes, ROI, and optimization.
  • Strategic Partnership & Executive Storytelling: shape the analytics roadmap and produce executive decks and summaries for leadership reviews.

Job Description

Responsibilities

  • Lead cross-functional efforts to turn social listening, audience, and campaign data into clear, actionable insights, especially when the data is messy, incomplete, or noisy.
  • You'll be a proactive, self-starting analyst who can identify what conversations, signals, and trends matter, articulate why they're relevant, and determine how to surface them, then translate that into executive-ready narratives (decks/one-pagers) and dashboards that sharpen brand strategy and marketing performance.
  • This role also helps mature our social data foundation over time, owning and expanding core datasets, improving how we source and structure listening analytics, and (as a nice-to-have / future growth area) contributing to building and maintaining an internal database/data environment.

Requirements

  • Bachelor’s degree or equivalent experience; 7+ years in marketing analytics, insights, market research, or adjacent analytics roles.
  • Proven ability to operate as a self-starter: independently driving analyses from vague problem statements to decision-ready outputs.
  • Demonstrated success working with large, complex datasets and turning noisy inputs into clear, defensible recommendations.
  • Strong capability to define and advocate for data needs (requirements, definitions, sourcing options, tradeoffs, and business value).
  • Expertise translating data into executive-ready recommendations across decks, one-pagers, dashboards, and verbal narratives.
  • Deep knowledge of marketing KPIs and measurement concepts (segmentation, predictive analytics, attribution/measurement frameworks).
  • Advanced proficiency in Tableau/Power BI/Excel and strong PowerPoint skills.
  • Strong stakeholder management, communication, and project execution in fast-paced environments.
  • Market research and intelligence gathering; strong social/digital ecosystem knowledge.
  • High proficiency in Boolean logic, media monitoring, and social content analysis.

Nice to Have

  • Strong SQL skills and experience querying large datasets.
  • Experience contributing to or owning analytics datasets in a database/warehouse environment (e.g., Snowflake, BigQuery, Redshift) or building "single source of truth" reporting layers.
  • Familiarity with data modeling, ETL/ELT concepts, dbt, Airflow, or lightweight automation (Python/R).
  • Experience evaluating and integrating third-party datasets and vendors.

Benefits

  • Employer-sponsored health benefits (medical, dental, and vision); retirement plan with company match; commuter benefits.
  • Generous paid time off and paid holidays, plus professional development and learning support (stipends, training, and tuition reimbursement), and more.
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Far Post Media

Far Post Media is a global communications firm that specializes in partnering with clients to help them best leverage and integrate traditional, digital and emerging media platforms for a variety of projects. Our team has extensive global experience in developing and managing comprehensive and impactful strategic communications programs to achieve specific objectives such as increasing share of voice, enhancing reputation, mobilizing grassroots efforts and improving sales.

Founded in 2018
Alexandria, Virginia, USA
6 employees (2 in marketing)

Headcount Trend

Current headcount: ~6

Marketing Team

Marketing Team Size
1 (17% of company)
Marketing Roles Posted (Last 30 Days)
1