Responsibilities

• Plan and implement all aspects of marketing for a small nonprofit. Align marketing materials across channels. Preserve and promote the DANK Haus brand. Develop communications calendar and design and write all communications to create digital and print materials.
• Create written content and visuals for the DANK Haus’ website, marketing emails, and campaigns, print brochures, donor emails and cultivation materials, press releases, and community outreach.
• Develop email campaigns, segment audience lists, import contacts, and analyze open and click-through rates.
• Update and maintain website written content in collaboration with departments. Develop a strategy for refreshing content, improving navigation and increasing traffic to the site and SEO.
• Assist with the development of communications including but not limited to the language school newsletter, the annual report, fundraising communiques, and Gala materials.
• Creatively promote DANK Haus events, services, programs, and community opportunities. Develop print materials including flyers, posters, and invites.
• Develop and implement a social media strategy across all channels and across platforms such as Facebook, Instagram, LinkedIn.
• Monitor, evaluate, and utilize data to determine strategy. Identify trends and provide recommendations for new ways to promote the DANK Haus’ brand and mission.
• Support the design of sponsorship packets, proposals, and reports for foundations and corporate sponsors.
• Identify, select, promote and manage the inventory of DANK Haus promotional merchandise.
• Attend and support execution of major events, may entail weekend or evening hours

Requirements

• Experience: A minimum of 3 years of professional work experience in marketing or digital strategy fields.
• Mindset: Passionate about developing relationships, whether in person or digitally. Mission-driven and excited to use skills to help grow a small nonprofit
• Communication: Outstanding verbal and written communication skills
• Technical Proficiency: Advanced knowledge of Google Suite, Canva, CapCut, Loomly, Constant Contact and Wild Apricot, or another website builder is required
• Video Production: Demonstrated ability to create and edit promotional videos.
• Adaptability: A proven ability to learn new software and technologies quickly to meet the evolving needs of a non-profit environment
• Soft Skills: Impeccable attention to detail, and the ability to work independently or collaboratively, manage and prioritize multiple tasks, and present solution-oriented ideas and take ownership of the job
• Education: A minimum of a Bachelor of Arts degree (or equivalent) is required.

Preferred

• German language skills (written and/or spoken) are a plus

Benefits

• 20 days paid time off plus 12 holidays
• Ability to work remote 1x per week
• 401(k) plan
• Medical, dental and vision insurance, 50% of premiums paid by DANK Haus