Customer Lifecycle Manager

Carrollton, GA (Unknown)

Salary Not AvailableSenior Level4+ years expFull time

Posted 1 day ago

Job Summary

Own and scale the mobile messaging program across SMS, MMS, and RCS, architect high-velocity subscriber growth, and orchestrate cross-channel journeys with a focus on attribution, frequency, and 2-way interactions.

  • Scale SMS programs across MMS and RCS
  • Architect cross-channel journeys that amplify SMS and Email
  • Own end-to-end automation, triggers, and audience segmentation

Job Description

Responsibilities

  • SMS Acceleration & Optimization: Serve as the internal champion for mobile messaging; design and scale our text marketing footprint, utilizing rich media (MMS) and next-gen mobile capabilities (like RCS).
  • High-Velocity Subscriber Acquisition: Architect and deploy cross-channel list growth strategies (e.g., mobile-optimized pop-ups, check-out integrations, and exclusive social-to-SMS landing pages) to aggressively scale compliant phone opt-ins across the entire portfolio.
  • Technical Flow Autonomy: Own the end-to-end automated flow logic, behavioral trigger setups, audience segmentation, and frequency capping.
  • Cross-Channel Orchestration: Build sophisticated customer journeys that ensure SMS and Email amplify rather than compete with one another, establishing strict saturation guards to protect list health.
  • Operational Enablement: Safeguard agility by ensuring established legacy processes do not block innovation; provide clean, flexible technical frameworks that empower decentralized brand teams to easily deploy audience-relevant copy, rich images, and interactive video assets.
  • Conversational Infrastructure: Evaluate, recommend, and configure the technical routing and customer service platform integrations required to scale 2-way SMS interactions in partnership with our CS teams.

Requirements

  • 4+ years mastering omnichannel retention and customer lifecycle marketing within a multi-brand or high-SKU e-commerce ecosystem.
  • Proven Blueprint for SMS Success: A track record of aggressively scaling SMS programs from an underutilized tool into a major revenue driver, treating text, MMS, and emerging RCS protocols as primary engagement vehicles rather than secondary afterthoughts to email.
  • Enterprise Tech Stack Mastery: Power-user expertise in enterprise lifecycle and orchestration platforms (specifically Listrak, or tools like Klaviyo and Attentive) alongside a strong working data literacy in GA4, customer analytics, and emerging mobile-messaging tech trends.
  • Agile Operational Mindset: A leader who prioritizes speed-to-market and high-converting execution over rigid legacy corporate workflows.
  • Devoted to frequency orchestration, clean attribution modeling, and maximizing subscriber LTV.

Preferred

  • Bonus points if you have a genuine passion for automotive culture and know your way around a car garage.
Z1 Motorsports Inc logo

Z1 Motorsports Inc

3.4 Glassdoor

Headquartered just west of Atlanta, Georgia, Z1 Motorsports strives to offer the best in parts selection, service, and performance for your Nissan 300ZX, 350Z, 370Z, Infiniti G35, & G37. Located approximately half an hour west of Atlanta, Z1 serves customers from around the globe with online parts sales to in house performance builds and tuning.What would become Z1 Motorsports started in 2000 with one totaled 1990 300zx on a farm in Temple, GA. Using the relatively new market of internet forums the Z1 team built what is the largest Z32 specific parts business in the world. Used parts led to installations, installations led to repair/maintenance and new Nissan parts, all soon leading to performance parts and services. A devastating loss of uninsured inventory from a fire in 2003 completely destroying one of Z1's 16,000 sq ft warehouses of Z32 parts was a big setback, but a year later Z1 had even more used Z32 parts than ever and was building the most powerful 300zx's on the street. Z1 will always offer the largest selection of Z32 parts and services available. Now the new 370Z is calling and Z1 has answered. 350Z and G35 used, new, and performance inventories are in stock. Z1 is building some of the most powerful VQ based powerplants on the road with much more to come!In late 2004 Z1 opened a new 15,000 square foot location in nearby Carrollton, GA to suit the growing needs of the shop, offices, and storefront. The Carrollton location houses a 8 bay shop with 3 full time technicians, an in ground DynoJet chassis dyno, a parts department containing Z1's new Nissan and performance parts inventories, a 2,000 square foot showroom, customer lounge, and 8 offices housing sales representatives, parts managers, and corporate personnel. Z1's original location still exists for used parts storage and distribution.We provide expert advice, affordable parts and service, and intelligent performance upgrades and installation. Z1 Started and remains as a group of Z.

Founded in 2000
Carrollton, Georgia, USA
74 employees (6 in marketing)
51% recommend to a friend

Marketing Team

Marketing Team Size
6 (8% of company)
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
832.4K
Monthly Google Ads Budget
$4.2K
Traffic Source Mix
Search
55.3%
Direct
34.5%
Referral
3.5%
Social
5.5%
Paid
1.2%

Headcount Trend

Current headcount: ~74
Z1 Motorsports Inc logo

Customer Lifecycle Manager

Z1 Motorsports Inc · Carrollton, GA · Unknown