Senior CRM & Business Intelligence Analyst
Deep Sync
Kirkland, WA (Remote)
$110K/yr - $140K/yrAgencyFull-timeSenior level5+ years exp.
1 day ago
CRM Specialist
Las Vegas, NV (Hybrid)
$55K/yr – $65K/yrMid Level2+ years expFull time
Posted 23 hrs ago
Job Summary
Own and optimize CRM campaigns across email, in-app and push channels from ideation through reporting, while ensuring compliance and supporting team training and regulatory alignment.
- Lead end-to-end CRM campaign workstreams (planning, execution, testing, optimization)
- Collaborate with CRM Manager/Director on reporting and improvements
- Support new employee onboarding and adherence to best practices
Job Description
Responsibilities
- Be hands-on in creating, segmenting, and launching remarketing campaigns, primarily emails, in-app & push notifications
- Building emails, proofreading, testing links, confirming record counts
- A/B or multivariant testing on various CRM campaigns to establish which is the most effective
- Tracking and reporting on CRM campaigns in order to guide improvements, and report into the CRM Manager and Director
- Ensuring all CRM campaigns comply with current best practices in the industry
- Assist in new employee training
- Preliminary approver of all player facing communications
Requirements
- Bachelor’s Degree required or relevant work experience
- 2 years + experience in Salesforce, and / or Optimove is an asset
- Proficiency in Excel
- Analytical and data-driven mind
- Available to work weekends
- Excellent communication, proofreading and organizational skills required
- Proficiency in coding language (HTML) is a plus, but not essential
- Knowledge of the gaming industry is a plus, but not essential
- Well organized, able to prioritize work for self and others
- Ability to multi-task and work within tight deadlines
Benefits
- This role may offer the following benefits: medical, vision, and dental insurance; life insurance; disability insurance; a 401(k)-matching program; among other employee benefits.
- This role includes paid Personal Time Off and paid company holidays.
Caesars Entertainment
Caesars Entertainment, Inc. is the largest casino-entertainment Company in the U.S. and one of the world's most diversified casino-entertainment providers. Since its beginning in Reno, NV, in 1937, Caesars Entertainment, Inc. has grown through development of new resorts, expansions and acquisitions. Caesars Entertainment, Inc.'s resorts operate primarily under the Caesars®, Harrah's®, Horseshoe®, and Eldorado® brand names. Caesars Entertainment, Inc. offers diversified gaming, entertainment and hospitality amenities, one-of-a-kind destinations, and a full suite of mobile and online gaming and sports betting experiences. All tied to its industry-leading Caesars Rewards loyalty program, the Company focuses on building value with its guests through a unique combination of impeccable service, operational excellence and technology leadership. Caesars is committed to its employees, suppliers, communities and the environment through its PEOPLE PLANET PLAY framework. 21+Gambling Problem? 21+ to gamble. Gambling Problem? Call 1-800-522-4700 or text 800GAM. For more information, please visit. www.caesars.com/corporate.Caesars Entertainment promotes a collaborative culture where accountability, passion, and idea sharing create a foundation for innovation and continuous improvement in the casino entertainment industry. Caesars is always looking for intellectually-curious professionals who are aligned with our values, motivated by meritocracy, and inspired by our commitment to our guests, team members, communities, and environment. Learn what it’s like to join a diverse by design team at Caesars Entertainment and check out our open jobs.
Salaries
Posted range
$55K/yr – $65K/yr
Taken straight from the job posting.
The middle of this range ($60K) is 18% below the median base salary for CRM Specialist roles in the United States ($74K).
CRM Specialist median pay in the United States
Most pay falls between $61K and $85K. Based on 26 salaries.
Marketing Team
Marketing Team Size
1,363 (8% of company)
Median Tenure
6.9 years
Marketing Roles Posted (Last 30 Days)
6
Funding
Total Funding
$10.7B
Last Raise
Post IPO Debt, 1 years ago
Traffic Signals
Monthly Visitors
8.5M
Monthly Google Ads Budget
$27.7K
Traffic Source Mix
Search
32.5%
Direct
50.9%
Referral
13.9%
Social
0.7%
Paid
1.9%
Headcount Trend
Current headcount: ~18K
Links
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