Responsibilities

• Own the setup and deployment of email, SMS, and postal campaigns for all newly acquired offices, ensuring accurate targeting, brand-compliant creative, and on-time delivery.
• Own the setup and deployment of launch campaigns for greenfield offices, building communications from the ground up to establish connection with new patient populations.
• Evaluate list size and composition for each new location to inform launch strategy and help determine the right mix of channels and messaging for the market.
• Monitor early-stage automated campaign performance across new locations, identifying delivery issues, low engagement signals, or data anomalies and taking corrective action quickly.
• Partner closely with the Integrations team to coordinate communication go-lives, provide timely updates on campaign status, and troubleshoot any issues that arise as new offices come online.
• Serve as a responsive and professional point of contact for business partners involved in new location launches, incorporating feedback and communicating clearly on timelines and deliverables.
• Contribute to ongoing design and content improvements for campaign templates, bringing fresh ideas and a high standard for quality to every message we send.
• Maintain meticulous records of campaign setups, launch timelines, and performance results to support continuous improvement and cross-team alignment.
• Flag patterns or recurring issues across new location campaigns to help the broader team improve processes and scale effectively as the network grows.
• Align campaigns with regulatory or operational standards across locations.

Requirements

• 3+ years of experience in CRM, email marketing, or multi-channel campaign management, with hands-on experience setting up and deploying campaigns end to end.
• Extraordinary attention to detail—you review every deployment with care, catch errors before they go out, and hold yourself to a high standard on every send.
• Experience with email and SMS marketing platforms (such as Braze, Salesforce Marketing Cloud, HubSpot, Klaviyo, or similar); comfort with direct mail or postal campaign logistics is a plus.
• Proven ability to manage multiple concurrent campaigns across different locations or markets without letting anything fall through the cracks.
• Professional and diplomatic communicator who can work effectively with cross-functional partners, accept and incorporate feedback gracefully, and navigate competing priorities with composure.
• Strong analytical instincts—you can read campaign performance data, identify what looks off, and know when and how to escalate.
• Experience evaluating audience lists for quality and composition, with an understanding of how list characteristics affect messaging strategy.
• Comfort working in a structured, process-driven environment while also being resourceful when something unexpected comes up.
• Collaborative and dependable team player who follows through on commitments and proactively communicates status to keep stakeholders informed.
• Genuine enthusiasm for crafting great patient communications—you care about the message, not just the send, and are willing to go the extra mile to make it right.

Preferred

• Experience in healthcare, multi-location retail, or a similarly regulated or operationally complex environment is a plus.

Benefits

• Career Development and Training Opportunities
• Participate in a comprehensive benefits package including medical and dental coverage, tax-free savings plans, life insurance and more
• Participate in our Vision coverage and associate discounts on our products
• Participate in our 401(k) with competitive company match
• Accrue PTO and paid holidays from day one