Creator Growth Marketer

New York City, NY (Hybrid)

$80K/yr – $120K/yrMid Level4+ years expFull time

Posted 2 weeks ago

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Job Summary

Own and scale a creator recruitment and activation program from 50 to 1,000 active creators per month, including incentives, community management, and partnerships, while coordinating with product on tooling and tracking key metrics.

Job Description

Responsibilities

  • Build and operate the creator recruitment pipeline from 50 to 1,000 active creators/month
  • Own creator incentives: payment structures, milestone rewards, exclusives, partnerships
  • Run the creator community daily — Slack or Discord, nightly engagement, content feedback, momentum
  • Source and close media and partnership deals that expand the creator pool (local news, influencers, neighborhood orgs)
  • Work with product to define the tooling creators need and surface friction points back into the roadmap
  • Define and track the metrics: creator activation rate, retention, content volume, incident creation lift

Requirements

  • 4+ years running creator programs, influencer networks, or community growth at a consumer app or media company
  • Has personally built a community from scratch — not inherited one
  • Comfortable owning a program that runs nights and weekends; this isn't a 9-5
  • Strong taste in video content and an instinct for what goes viral
  • Experience with incentive design and creator economics

Preferred

  • Bonus: background in hyperlocal media, public safety, or news

Benefits

  • At least one fully employer-sponsored medical plan option
  • Dental and vision coverage, with a small employee contribution
  • Unlimited PTO
  • Up to 14 weeks paid parental leave (for all parents)
  • Monthly tech stipend
  • Free mental health support
  • Hybrid work environment + catered lunches (NYC HQ)
Citizen logo

Citizen

Citizen owns and manages 30,000 homes for diverse communities across the West Midlands, from urban tower blocks to rural villages and towns.

Founded in 2019
Birmingham, England, GBR
514 employees (14 in marketing)

Traffic Signals

Monthly Visitors
51.3K
Traffic Source Mix
Search
49.5%
Direct
44.4%
Referral
3.9%
Social
0.7%
Paid
1.4%

Headcount Trend

Current headcount: ~514

Marketing Team

Marketing Team Size
14 (3% of company)
Median Career Experience
13.5 years
Median Tenure
1.5 years
Marketing Roles Posted (Last 30 Days)
1