Responsibilities

• Lead and manage creator campaigns on TikTok & TikTok Shop from planning through wrap-up
• Own campaign strategy, deliverables structure, and execution plan to hit performance goals
• Build and manage campaign timelines, tracking systems, and operational workflows
• Manage creator pipeline: outreach strategy, onboarding, negotiation coordination (as needed), and ongoing communication
• Serve as the primary point of contact for brand partners, agencies, and key creators
• Review creator content submissions and guide revisions to ensure alignment with briefs, compliance, and performance best practices
• Monitor live campaign performance and proactively optimize: creator mix, posting schedule, content direction, and escalation management
• Coordinate cross-functionally with internal stakeholders (creator team, influencer team, ops, finance) to ensure smooth delivery
• Maintain organized reporting, campaign documentation, and post-campaign analysis
• Oversee post-campaign wrap: performance recap, learnings, and payment coordination

Requirements

• 1–5 years of experience in creator/influencer marketing, campaign management, partnership marketing, or related roles
• Proven ability to manage multiple campaigns simultaneously in a deadline-driven environment
• Strong written and verbal communication skills
• Experience working with external partners (brands, creators, agencies)
• Proficiency in Lark, spreadsheets , and project management tools (Notion, Asana, Monday, etc.)
• Comfortable working in a fast-paced, onsite setting
• Bonus: experience driving TikTok Shop outcomes (affiliate, product seeding, conversions) and performance reporting

Preferred

• Familiarity with influencer/creator marketing, TikTok trends, and TikTok Shop is a strong plus
• Bonus: experience driving TikTok Shop outcomes (affiliate, product seeding, conversions) and performance reporting