Creative Strategist

USA (Remote)

Salary Not AvailableMid LevelContract

Posted 2 months ago

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Job Summary

Own end-to-end creative system for direct-response growth across Meta, YouTube, Google, Native and emerging outlets, turning consumer psychology into scalable campaigns and rapid test-learning loops.

  • Creative Strategy: develop messaging frameworks, hooks, offers, and landing-page concepts that resonate and convert.
  • Testing & Insights: build roadmaps, hypotheses, and analyze winners/losers to identify scalable patterns.
  • Collaboration & Production: write headlines, scripts, and ad copy; work with designers, editors, and AI tools to bring concepts to life.

Job Description

Own end-to-end creative system for direct-response growth across Meta, YouTube, Google, Native and emerging outlets, turning consumer psychology into scalable campaigns and rapid test-learning loops.

  • Creative Strategy: develop messaging frameworks, hooks, offers, and landing-page concepts that resonate and convert.
  • Testing & Insights: build roadmaps, hypotheses, and analyze winners/losers to identify scalable patterns.
  • Collaboration & Production: write headlines, scripts, and ad copy; work with designers, editors, and AI tools to bring concepts to life.
PALO logo

PALO

At PALO, we're all about driving growth and helping businesses acquire their dream customers. We're known as experts in our field, when it comes to aligning our efforts to deliver the most ideal customer for our clients. Our efforts fuel business expansion as we connect them with the highest quality leads, calls, and customers ensuring our partners also experience unparalleled growth from their media budgets.We live by strong values. We're all about ethical approaches and doing things right—words aren't enough, we act on our promises. We're always learning to stay ahead in the rapidly evolving world of digital marketing. We see opportunities in every challenge, strengthening relationships along the way. Teamwork is our cornerstone—we ensure that everyone works in harmony to efficiently scale their customer acquisition efforts.Our clients, partners, team and results are second to none.

Founded in 2010
Plymouth, Massachusetts, USA
9 employees (4 in marketing)

Traffic Signals

Monthly Visitors
4.6K
Traffic Source Mix
Search
39.1%
Direct
44.8%
Referral
5.4%
Social
9.7%
Paid
0.9%

Headcount Trend

Current headcount: ~9

Marketing Team

Marketing Team Size
3 (33% of company)