Creative Strategist

New York, USA (On-site)

$80K/yr – $100K/yrMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Lead creator-marketing strategy across client verticals, harmonizing briefs, research, and AI-enabled ideation to craft compelling, on-brand campaigns.

  • Own multi-platform campaign strategy development for multiple client verticals.
  • Must-have: 2 - 5 years of experience in creative strategy, creator marketing, social media, or related fields.
  • Standout: Experience leveraging AI tools for ideation and experiential marketing.

Job Description

Responsibilities

  • Work with the Creative Team to develop detailed, multi-platform creator marketing campaign strategies for multiple client verticals
  • Distill client briefs, conduct research, and analysis to develop strategic concepts and plans that address client needs
  • Leverage emerging AI tools (e.g., Claude and others) to enhance ideation, streamline workflows, and unlock new forms of creative expression
  • Contribute insights that provide strategic context and elevate the Creative Team’s work
  • Continue to develop and maintain a strong understanding of the main social media platforms and the latest social/creator-related trends
  • Create impactful presentations and reports that clearly articulate the key aspects of the strategic plan
  • Design high-quality, on-brand assets for internal and external use
  • Clearly communicate and defend the rationale behind the recommended strategy
  • Efficiently manage a high volume of work from start to finish
  • Strong presentation and communication skills

Requirements

  • 2 - 5 years of experience in creative strategy, creator marketing, social media, or other related creative fields
  • Proven experience in experiential marketing and production
  • Strong background in graphic design
  • Expertise in leading creator-related concepts and strategies
  • Understanding of the social media, brand, and influencer marketing space
  • Familiarity with the RFP process, analyzing briefs, the problems brands are trying to solve, and how to deliver an effective response
  • Ability to process data and identify relative trends
  • Curiosity and enthusiasm for AI-driven creativity, with a willingness to experiment with tools and integrate them into the creative process
  • Dynamic and resourceful, with the ability to prioritize and be held accountable for multiple projects with fast turnarounds
  • Excellent time management skills

Preferred

  • Experience creating content
  • Proficiency in Google Slides, Powerpoint, and/or Keynote

Benefits

  • professional development stipend
  • Summer (+ 'No Meeting') Fridays
  • phone bill reimbursement
  • full benefits
Open Influence logo

Open Influence

3.7 Glassdoor

Open Influence is a global multi-award-winning creator marketing company focused on generating value for brands across all the major social media platforms.Having been a pioneer in the influencer marketing space for more than 12+ years, we have established successful track records working with top brands from a variety of industries including fashion, lifestyle, automotive, entertainment, technology, CPG, pharmaceuticals, and more. The company’s proprietary platform boasts the industry’s largest collection of influencer data and leverages machine learning and image recognition to analyze more than 100 million pieces of content. Top brands we have proudly worked with include Under Armour, Pepsi, Puma, Corona, Hyundai, Unilever, Samsung, McDonald's, Universal Studios, and Verizon.

Founded in 2013
Los Angeles, California, USA
144 employees (19 in marketing)
51% recommend to a friend
7% CEO approval

Traffic Signals

Monthly Visitors
8.9K
Monthly Google Ads Budget
$139
Traffic Source Mix
Search
29.8%
Direct
43.5%
Referral
8%
Social
11.6%
Paid
1.1%

Headcount Trend

Current headcount: ~144

Marketing Team

Marketing Team Size
15 (10% of company)
Median Career Experience
13 years
Median Tenure
3.8 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$4.5M
Last Raise
$2.5M
Series Unknown, 11 years ago

Funding History

  • Mar 2015
    Series Unknown • $2.5M
  • Feb 2015
    Series Unknown • $1.5M
  • Mar 2014
    Seed • $500K

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