Responsibilities

• Develop the processes and workflows that ensure every asset aligns with our brand architecture and voice pillars.
• Translate strategic direction from the Sr. Brand Manager into the "how-to" guides, templates, and style frameworks that keep our creative output steadfast and scalable.
• Provide direct, technical feedback to designers and editors. You are responsible for the structure that allows the team to work efficiently without sacrificing quality.
• Ensure that all work, whether produced internally or by agencies, meets our technical requirements and lives up to our brand promises.
• Develop high-performance talent through consistent coaching, structured feedback loops, and clear performance expectations that drive professional growth.
• Foster a culture of excellence rooted in accountability, seamless cross-functional collaboration, and a spirit of creative curiosity that pushes the brand forward.
• Drive operational evolution by continuously evaluating creative effectiveness and production efficiency: identifying tangible opportunities to improve speed, quality, and business impact.
• Serve as the lead technical eye on video and photo shoots, managing composition, lighting, and art direction to capture the authentic reality of the job site.
• Oversee the final polish on content—design, editing, motion graphics, and sound design—ensuring the narrative is clear and the execution is professional.
• Lead by example as a skilled designer/editor who can jump into the timeline or layout to help the team meet tight production schedules.

Requirements

• 7+ years leading creative teams and building production workflows in an agency or in-house environment.
• You don’t just make things; you build the structures that allow teams to scale quality and consistency.
• Expert-level knowledge of the end-to-end video workflow, from pre-production planning to final delivery.
• A strong portfolio that shows how you use design and layout to make the complex feel simple and approachable.
• You enjoy the balance of guiding a team’s process and personally contributing to the final product.

Preferred

• Experience in manufacturing, industrial, or B2B brand environments.
• Familiarity with multi-brand portfolio management.
• Experience building or scaling in-house creative capabilities.