Responsibilities

• Create and Refine Campaign Creative
• Partner with marketing teammates and paid-media partners to develop creative for seasonal campaigns, passes, lessons, events, dining, and other resort offerings
• Build cohesive concepts and channel-specific assets for paid social, display, web, email, social, and print
• Use performance feedback, audience insights, and testing to refine the work
• Bring the Brand to Life on the Mountain
• Design signage, environmental graphics, digital-screen content, and branded materials that connect the guest experience from arrival through the end of the day
• Apply Crystal’s brand consistently while creating work suited to each space and audience
• Own the design and upkeep of Crystal’s visual wayfinding system in partnership with Operations and Guest Services
• Create clear, legible information that helps guests navigate, with operating teams confirming content accuracy and operational requirements
• Take Projects Through Production

Requirements

• Three or more years of professional graphic design, creative services, advertising, or related experience
• Strong proficiency in Adobe Creative Cloud, particularly Photoshop, Illustrator, and InDesign
• Experience creating digital advertising and campaign assets
• Experience with print production, large-format graphics, or signage, including preparing production-ready files
• A strong understanding of typography, layout, visual hierarchy, legibility, and brand consistency
• The ability to take a creative brief from concept through final execution
• Strong organization, attention to detail, and the ability to manage multiple projects
• A collaborative approach, openness to feedback, and clear communication about priorities and deadlines
• Demonstrated knowledge of marketing practices and principles
• Evidence of effective communication skills

Preferred

• Photography, video editing, motion graphics, and illustration skills are welcome additions.
• Experience with outdoor, hospitality, travel, lifestyle, sports, or destination brands is a plus, not a requirement.

Benefits

• Employee perks:
• - Free Alterra season pass (unlimited, direct to lift at all Alterra resorts)
• - + Free Alterra season pass for spouse and dependents 25 & under
• - 50% off window ticket price at IKON partner resorts
• - Free access to Alterra Mountain destinations during time off
• - Free ski-referral letters for employees to use at other mountain resorts during time off
• - Free friends & family day-ski vouchers (Periodic allotment)
• - Discounts on Ski & Snowboard Lessons
• - Discounts on Ski & Snowboard Rentals
• - Discounts on Gear Tune-Ups