Creative Product Manager Graduate (Creative and Brand Innovation) - 2027 Start

San Jose, CA (On-site)

$123K/yr – $223K/yrIntern/New GradFull time

Posted 9 hrs ago

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Job Summary

Own end-to-end monetization and creator-related product experiences across international markets, guiding feature design to optimize advertiser–creator collaboration and growth through research and data-driven insights.

  • Align product strategy with regional needs and scalable solutions
  • Drive growth initiatives through data analysis and cross-functional collaboration

Job Description

Responsibilities

  • Responsible for building international monetization advertising and creator-related products. Design product features and strategies to help advertisers efficiently produce creative assets and match with suitable creators, while enabling creators to better monetize their content.
  • Optimize the customer journey related to creators and creatives, enhancing collaboration efficiency and user experience for advertisers, creators, and their service partners.
  • Collaborate with regional operations teams to identify and clarify localized needs, and design scalable and unified product solutions.
  • Understand the core business logic around creatives and creators, abstract key challenges in the process, and drive product design through research and analysis.
  • Leverage data analysis to identify pain points and growth blockers, and work closely with operations teams to define effective growth strategies.

Requirements

  • Individuals who are completing or have recently completed a Master's degree in Business or a related discipline.
  • Internship experience in internet platforms, monetization, B2B, or ecosystem product roles is a big plus.
  • Strong communication skills. Comfortable working in a multilingual environment.
  • Proactive and eager to deeply understand the business; sensitive to user needs and strong in communication. Empathetic, responsible, and self-driven, with excellent project management and execution skills.
  • Strong logical thinking and data sensitivity; skilled at identifying and solving problems through data analysis.

Benefits

  • Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others.
  • Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).
  • The Company reserves the right to modify or change these benefits programs at any time, with or without notice.
TikTok logo

TikTok

3.2 Glassdoor

TikTok is the world's leading destination for short-form video. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible. Our employees lead with curiosity, and move at the speed of culture. Combined with our company's flat structure, you'll be given dynamic opportunities to make a real impact on a rapidly expanding company as you grow your career. We have offices across Asia Pacific, the Middle East, Europe, and the Americas – and we're just getting started.

Founded in 2003
Los Angeles, California, US
71K employees (26,053 in marketing)
48% recommend to a friend
70% CEO approval

Traffic Signals

Monthly Visitors
3B
Traffic Source Mix
Search
36.6%
Direct
59.4%
Referral
2.7%
Social
1.1%
Paid
0.2%

Headcount Trend

Current headcount: ~79.7K

Marketing Team

Marketing Team Size
23,667 (30% of company)
Median Career Experience
10 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
79

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