Creative Operations Specialist

Alameda, CA (On-site)

$75K/yr – $100K/yrMid Level4+ years expExternal

Posted 5 weeks ago

Job Summary

Own and optimize the Marketing Operations and Creative Workflow platform, driving governance, asset management, and cross-functional process improvements across Marketing, Creative, and IT teams.

  • Lead DAM governance, asset workflows, and system enhancements
  • Develop training and reporting programs to support adoption and decision-making

Job Description

Responsibilities

  • Administer and manage content governance and intake processes within the Digital Asset Management (DAM) system.
  • Develop, maintain, and optimize asset collections and search frameworks to improve asset accessibility, consistency, and utilization.
  • Evaluate marketing content requirements and determine appropriate supporting assets to ensure alignment with campaign objectives, brand standards, and business needs.
  • Review and assess marketing content for alignment with global messaging strategies, brand guidelines, and applicable compliance requirements.
  • Design, develop, and document marketing systems workflows and operational processes that improve efficiency, scalability, and effectiveness across Marketing and Creative functions.
  • Collaborate with Marketing, Creative, and IT stakeholders to identify business requirements and implement system enhancements and process improvements.
  • Evaluate, recommend, implement, and oversee technology solutions that support creative production, asset management, workflow optimization, and operational objectives.
  • Conduct audits of marketing systems, digital assets, and workflow processes; identify risks, compliance gaps, and opportunities for improvement and implementing corrective actions as appropriate.
  • Develop and deliver training programs, best practices, and user adoption strategies related to Marketing Operations and Creative Workflow systems.
  • Analyze system utilization, asset performance, and operational metrics; prepare reports and provide recommendations to Marketing Operations and Creative leadership to support business decisions.

Requirements

  • Bachelor's degree required with 4+ years of experience, or equivalent combination of education and experience.
  • Experience supporting executive level staff desired.
  • Excellent oral and written communication skills
  • Strong interpersonal and teamwork skills required.
  • Proficiency with MS Word, Excel, Outlook, and PowerPoint
  • Excellent organizational skills with the ability to prioritize assignments while handling various projects simultaneously.

Benefits

  • A collaborative teamwork environment where learning is constant, and performance is rewarded.
  • The opportunity to be part of the team that is revolutionizing the treatment of some of the world's most devastating diseases.
  • A generous benefits package for eligible employees that includes medical, dental, vision, life, AD&D, short and long-term disability insurance, 401(k) with employer match, paid parental leave, eleven paid company holidays per year, a minimum of fifteen days of accrued vacation per year, which increases with tenure, and paid sick time in compliance with applicable law(s).
  • We offer a competitive compensation package plus a benefits and equity program, when applicable.
Penumbra logo

Penumbra

Founded in 1976, Penumbra wields the emotional, physical, and spiritual power of Black cultural expression to advance racial healing through nurturing Black art, promoting social equity, and inspiring creative resiliency. Once home to playwright August Wilson and standing as Minnesota’s sole Black professional theatre company, Penumbra garners national acclaim with a remarkable portfolio of nearly 200 plays and over 30 premieres, serving 40,000 patrons and 5,000 students annually. Building upon this 47-year history, the newly evolved Penumbra Center for Racial Healing, situated in the heart of Saint Paul’s Rondo neighborhood, extends its legacy through fresh artistic endeavors, robust equity and inclusion training, and wellness services. To learn more about the Penumbra Center of Racial Healing, please visit penumbratheatre.org.Connect with us on Twitter @PenumbraTheatre and Instagram @PenumbraTheatre and like us on Facebook.

Founded in 1976
St Paul, Minnesota, USA
36 employees (13 in marketing)

Salaries

Posted range

$75K/yr – $100K/yr

Taken straight from the job posting.

See all Penumbra salaries

Marketing Team

Marketing Team Size
10 (28% of company)
Median Tenure
8.7 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
12.1K
Monthly Google Ads Budget
$17.4K
Traffic Source Mix
Search
29.5%
Direct
46.6%
Referral
5.9%
Social
16.5%
Paid
1.4%

Headcount Trend

Current headcount: ~36

Recent News

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Creative Operations Specialist

Penumbra · Alameda, CA · On-site