Responsibilities

• Content Strategy & Planning • Develop monthly social media strategies based on each client's larger marketing goals • Create monthly content calendars that balance education, promotion, storytelling, engagement, and community • Understand each client's audience, brand personality, services, and goals • Look at each client's upcoming events, promotions, and business activity and make sure the content calendar reflects it • Build and maintain 12-month marketing calendars for clients as we scale • Proactively review client websites, social media, and email communications to identify content opportunities before they become missed moments • Review social performance and use what you learn to improve future content Copywriting & Brand Voice • Write social media captions for assigned clients using our custom AI tools — each client has their own brand voice loaded in; you edit and refine to make sure it actually sounds like them • Write or assist with monthly newsletters for clients • Coordinate with blog writers to ensure blog content aligns with the broader content strategy for that month • Learn how to write in multiple client voices rather than making every account sound the same • Edit AI-generated content heavily enough that the final copy sounds natural, specific, and human We actively use AI in our workflow. AI should make you better and faster — it should not replace your creativity or judgment. Content Creation • Create social graphics in Canva using pre-built brand templates • Create Reel concepts and coordinate video content needs • Repurpose existing client content into new formats • Review and edit creative work before publication • Make sure all content pieces — social, email, blog, graphics — are aligned and working together for each client Creative Team Coordination • Coordinate with our graphics team to make sure graphics are being built on time and to spec • Review graphics before they go live — flag anything that does not match the brief, the brand, or the copy • Communicate proactively — if you notice something coming up in a client's business that should be reflected in their content, flag it before it becomes a problem Client Communication • Check in with assigned clients weekly to ask what is coming up that they want shared • Monitor and respond to the client support email when clients reach out • Communicate professionally and confidently — our clients should not have to remember to tell us everything Scheduling & Quality Control • Schedule all content in Metricool — always select both Facebook and Instagram • QA your own work before submitting • Flag anything missing, off-brand, or unclear before it goes out What We're Looking For You may be a great fit if you: • Think in systems — you naturally see how pieces connect and you make sure they do • Write well and can adapt your voice — you can sound like a massage therapist one day and a tech company the next • Are proactive, not reactive — you do not wait to be told something needs to happen • Are detail-oriented — you catch things other people miss before they become someone else's problem • Are a strong communicator with clients and with the team • Are comfortable with AI writing tools and know how to edit the output so it sounds human • Are organized and good at managing multiple clients and deadlines at once • Take initiative rather than waiting for someone to assign every task • Are interested in growing — this role has a path and we are looking for someone who wants to walk it English must be your first language. This role involves writing copy for clients and communicating directly with business owners. All candidates will complete a live virtual screening as part of the interview process.

Requirements

• Experience in social media management, content creation, copywriting, marketing coordination, or creative work is preferred.
• English must be your first language.
• All candidates will complete a live virtual screening as part of the interview process.

Preferred

• Experience in social media management, content creation, copywriting, marketing coordination, or creative work is preferred.