Responsibilities

• Advertiser & Sales Enablement
• - Serve as the primary Advertiser Enablement partner for an assigned industry vertical.
• - Partner with Sales teams to identify, develop, and accelerate creative-led revenue opportunities.
• - Consult with advertisers and agencies on best practices for leveraging TikTok's creator ecosystem and creative solutions.
• - Support strategic account planning and provide recommendations that drive adoption, spend growth, and business outcomes.
• Vertical Expertise & Strategy
• - Develop deep expertise in your assigned industry vertical and maintain awareness of market trends, advertiser priorities, and competitive activity.
• - Translate industry insights into actionable recommendations for clients and internal stakeholders.
• - Build and maintain vertical-specific playbooks, case studies, and best practices.
• Creator & Product Adoption

Requirements

• 3+ years of experience in digital advertising, marketing, creator partnerships, account management, consulting, or related fields.
• Experience working directly with advertisers, agencies, or sales organizations.
• Strong understanding of digital media, creator marketing, and performance-driven advertising solutions.
• Excellent communication and presentation skills with the ability to influence stakeholders across multiple levels.
• Demonstrated ability to manage multiple priorities and navigate ambiguity in a fast-paced environment.
• Strong analytical and problem-solving skills with experience leveraging data to drive decisions.

Preferred

• Experience supporting a specific industry vertical such as Food & Beverage, Retail, Travel, Auto, Entertainment, Financial Services, Healthcare, or Technology.
• Experience working with creator marketing, influencer programs, or social media advertising solutions.
• Familiarity with TikTok advertising products and creator ecosystem.
• Experience collaborating across Sales, Product, Operations, and Marketing functions.
• Proven track record of driving revenue growth, product adoption, or client success.